

Brand You Personal Branding
Mike Kim
The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love.
Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.
With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that's unmistakably you.
Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.
With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that's unmistakably you.
Episodes
Mentioned books

Nov 1, 2022 • 30min
352: Why There Really Is No Such Thing as Competition with Chris Ducker
Join personal brand strategists and best-selling authors Mike Kim and Chris Ducker, for an inspirational "tete-a-tete". Besides having authored the industry-standard books Virtual Freedom and Rise of the Youpreneur, Chris is also a noted speaker and a "true entrepreneur", having built and then stepped away from several businesses. In this episode, you'll learn: Why sales is a "contact sport". Why, although numbers are important, you can "sway" the numbers. Why "P to P" is ultimately the best business model. Why it's vital to be a nice person and surround yourself with other nice people. Why Mike and Chris do not consider themselves as competitors. What "personal brand" really means. Why hurdles are essential in becoming a true entrepreneur. How to get your mind "right" about pricing your good or service. How Chris can help you really understand how to build a six-figure expert business. So, if you really want to understand why the traditional idea of competition probably doesn't apply to you and others in your space, then be sure to tune into this episode for Chris' and Mike's insights and guidance. Resources: Join Chris' Elevated Entrepreneur Experience - Nov. 8-10 (FREE) » Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Oct 25, 2022 • 34min
351: Creating Momentous Microevents
Join personal brand strategist and best-selling author Mike Kim, for a true "open-Mike" session. Mike will share powerful takeaways from his recent live event in Nashville. He'll also share tips on how you can create an amazingly successful live event of your own. In this episode, you'll learn: Why live meetups are a must, if you run a mastermind or coaching group. Why you should consider piggybacking your event on a related major event. How to set a strong posture for those attending your event. How Mike structures his events (timing, location, etc.). How/why some of your attendees should also be your presenters. Why it's critical that your attendees have an opportunity to create content while at your event. How to make it easier for people to connect with one another at your event. Why it's vital to build your event the way you're "wired", around your strengths. Why it's important to make yourself available to attendees. What is the ultimate value of a live event? So, if you're wanting to create a highly successful event, then be sure to tune into this episode for Mike's insights and guidance. Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Oct 18, 2022 • 42min
350: Creating a Vision Board For Your Business and Life, With Vin Infante
Join personal brand strategist Mike Kim for a powerful interview with mindset and executive coach, Vin Infante. Vin hails from a unique background as a licensed psychotherapist and an FDNY firefighter, serving during the COVID-19 pandemic. In this episode, Vin will give us a "peek behind the curtain" as he shares insights about: How he fulfilled his childhood dream of being BOTH a firefighter and psychotherapist How he became successful at both coaching and psychotherapy What life-changing insights he gained from Tony Robbins and Jim Rohn What the most important skill is that a counselor can take into coaching What coaches and counselors can learn from each other How people can "grab hold" of their future How people can create clear intentions and goals (and what the point of a goal is) Why casting vision is so important Why a mission board is better than a vision board (and how to create one) So, if you're asking yourself questions like these: Who am I trying to become every day? How do I show up in my roles? What is my big, over-arching life mission? Then tune into this episode for Vin's priceless insights and guidance. Resources: Download Vin's Step-By-Step Guide to Creating a Vision Board for No B.S. Goalsetters at go.vincentinfante.life/visionboard Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Oct 11, 2022 • 37min
349: Generating Business Referrals Without Asking with Stacey Brown Randall
Stacey Brown Randall is the author of the award-winning book, Generating Business Referrals Without Asking, host of "Roadmap to Grow Your Business Podcast," and a speaker featured in national publications like Entrepreneur, Forbes, and Fox News. She is a powerhouse in helping people generate referrals without asking for them. Referrals are the lifeblood of most businesses, and on this episode she will share some of her referral-generating tips. Tune in to get answers to questions such as: What are the typical referral strategies? What is your process for helping people build a referable business? What are some of the great foundations of a client experience? Do you need to provide swag? What do people in our industry need to be aware of? Connect with Stacey: Get Stacey's book Order on Amazon Subscribe to Roadmap to Grow Your Business Podcast on Apple Subscribe to Roadmap to Grow Your Business Podcast on Spotify Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube TikTok EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com.

Oct 4, 2022 • 44min
348: What to Expect in Podcasting in 2023 with Danny Ozment
Join personal brand strategist Mike Kim, as he interviews Danny Ozment, of Emerald City Pro. Danny has helped innumerable people create, produce, and monetize podcasts. In this episode, Danny will share his amazing wisdom and insights about: Why consistency and convenience are the two principal keys to a successful podcast. Why podcasts offer the biggest "bang for the buck". How to keep current followers AND add new ones. Why it's more important to be an engaging host than to interview interesting people. How to better listen to and engage your audience. Which podcast statistics are most important. Why monetizing your podcast should NOT be your first priority. How to make your podcast be part of your "body of work". Podcasting is even more mainstream than it was even a year or two ago. If you've thought about doing a podcast, move beyond thinking to DOING. Danny's insights in this episode will be an invaluable help to you. If you're interested in having Danny and his team work on your show, you can learn more at emeraldcitypro.com. Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube TikTok EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com.

Sep 27, 2022 • 29min
347: The Myth of Passive Income and How You Can Still Profit from It
Many people believe that passive income will solve everything. They don't realize the price that needs to be paid to keep their personal brand recognizable through books, courses, and trainings. In this solo episode, I go into what passive income means to personal brands and how it's different than what Robert Kiyosaki teaches in his book "Cashflow Quadrant." When thinking of passive income, we often think of investing in real estate. But as you buy more real estate, more energy is required to keep making money. However, you don't need physical property to make passive income as a personal brand. You can sell your intellectual property. Listen in for what I recommend to truly make a passive income. Get My Marketing Proposal Templates Save $150 on YATB Live Recordings You can now get the recordings from the event for $150 off! I want you to be able to experience the wisdom that speakers like Marissa Nehlson, Lauren Johnson, and Travis Chappell shared. Get all of the recordings, and some bonus sessions, for just $47: Click here to redeem this offer Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Get Your Free Audio Copy of You Are The Brand Today! Get the audiobook version of "You Are The Brand" absolutely free: http://www.mikekim.com/yatbaudio Get details on the physical book: http://youarethebrandbook.com/ Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube Subscribe to You Are The Brand Here: Did you know? The You Are The Brand Podcast was recently listed as an "all-time bestseller" in Apple Podcasts for marketing. Subscribe free to get new episodes every Tuesday: iTunes Stitcher Spotify Podbean EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Sep 20, 2022 • 29min
346: Creating Passive Income Through Point of Sale Systems with David Carlin
Did you know you can accept payments without going through Paypal, Stripe, or any of the other popular payment processing platforms and paying their transaction fees? I didn't either! That's why I had to talk with David Carlin, half of the power couple behind Residual Payments – the training community for digital payment experts. There are three ways to use Residual Payments: Learn about the program in one day and move on Turn it into a side hustle Diversify and build your own payment company In this episode, David discusses each avenue and how you can become a brand payment expert. Check out residualpayments.com to get started on your own payment processing platform! Follow Residual Payments: Instagram Save $150 on YATB Live Recordings You can now get the recordings from the event for $150 off! I want you to be able to experience the wisdom that speakers like Marissa Nehlson, Lauren Johnson, and Travis Chappell shared. Get all of the recordings, and some bonus sessions, for just $47: Click here to redeem this offer Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Get Your Free Audio Copy of You Are The Brand Today! Get the audiobook version of "You Are The Brand" absolutely free: com/yatbaudio Get details on the physical book: com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube Subscribe to You Are The Brand Here: Did you know? The You Are The Brand Podcast was recently listed as an "all-time bestseller" in Apple Podcasts for marketing. Subscribe free to get new episodes every Tuesday: iTunes Stitcher Spotify Podbean EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Sep 13, 2022 • 40min
345: Never Be Ashamed of Your Origin Story with James Harrington
James Harrington is the founder of the nonprofit Ugandan Water Project. I got to know James back when we were both involved in the ministry world and even played on tour together. In this episode, we talk about why James began the Ugandan Water Project and what he has learned over the nearly 15 years he has been running the nonprofit. Some of the questions we dive into are: How did he get into starting a nonprofit for communities in Uganda from his small town in western New York? What were his early fundraising pitches like? Who were the people connecting with in the beginning? Was there a season where he felt like they had finally made it? What are the project's core values? Learn more about the Ugandan Water Project at ugandanwaterproject.com. Save $150 on YATB Live Recordings You can now get the recordings from the event for $150 off! I want you to be able to experience the wisdom that speakers like Marissa Nehlson, Lauren Johnson, and Travis Chappell shared. Get all of the recordings, and some bonus sessions, for just $47: Click here to redeem this offer Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Get Your Free Audio Copy of You Are The Brand Today! Get the audiobook version of "You Are The Brand" absolutely free: com/yatbaudio Get details on the physical book: com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube Subscribe to You Are The Brand Here: Did you know? The You Are The Brand Podcast was recently listed as an "all-time bestseller" in Apple Podcasts for marketing. Subscribe free to get new episodes every Tuesday: iTunes Stitcher Spotify Podbean EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Sep 6, 2022 • 24min
344: My Week in LA - What if Everything Turns Out Great
I took a spontaneous trip to LA for a week, which led to recording a couple of podcast episodes, going to an Angels game, and meeting with David Meltzer and many influential non-public figures. I've been getting in the habit of asking myself, "what if everything turns out great?" And everything about this trip to LA did turn out great. I gained new relationships, tools, and skillsets that I could bring back home with me. I also was reminded that because I'm generous to people in my circle of influence, opportunities seem to find me. Listen in to this episode to hear how my week in LA played out and what I was able to take away from it. Save $150 on YATB Live Recordings You can now get the recordings from the event for $150 off! I want you to be able to experience the wisdom that speakers like Marissa Nehlson, Lauren Johnson, and Travis Chappell shared. Get all of the recordings, and some bonus sessions, for just $47: Click here to redeem this offer Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Get Your Free Audio Copy of You Are The Brand Today! Get the audiobook version of "You Are The Brand" absolutely free: com/yatbaudio Get details on the physical book: com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube Subscribe to You Are The Brand Here: Did you know? The You Are The Brand Podcast was recently listed as an "all-time bestseller" in Apple Podcasts for marketing. Subscribe free to get new episodes every Tuesday: iTunes Stitcher Spotify Podbean EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Aug 30, 2022 • 50min
343: Energy that Attracts Success Into Your Business and Life with Nick Cavuoto
Over the past two to three years, I've been on a journey of learning how to channel energy. A lot of credit goes to my friend Nick Cavuoto – serial entrepreneur, inspirational speaker, and personal branding expert. One of his gifts is energy work – he is very in tune with his own energy and the energy of those around him. Recently, instead of thinking to myself, "what if everything goes wrong?" I've been telling myself, "what if everything goes great?" So I went to Los Angeles on a whim and just let the week play out. Stay tuned for episode 344 for more on my week in LA. In this episode, Nick answers questions like: What does life look like for someone who sees people through a lens of energy first? What does he see most often when working with entrepreneurs who wear a lot of hats? What would he fix if he could wave a magic wand to help transform someone? What did he learn from meeting with a monk? We also talk about psychedelics, affirmations, and more! Connect with Nick: nickcavuoto.com/mentormind Instagram Save $150 on YATB Live Recordings You can now get the recordings from the event for $150 off! I want you to be able to experience the wisdom that speakers like Marissa Nehlson, Lauren Johnson, and Travis Chappell shared. Get all of the recordings, and some bonus sessions, for just $47: Click here to redeem this offer Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I've used this system to run my business. Learn more and sign up at brandyoufunnels.com. Get Your Free Audio Copy of You Are The Brand Today! Get the audiobook version of "You Are The Brand" absolutely free: com/yatbaudio Get details on the physical book: com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube Subscribe to You Are The Brand Here: Did you know? The You Are The Brand Podcast was recently listed as an "all-time bestseller" in Apple Podcasts for marketing. Subscribe free to get new episodes every Tuesday: iTunes Stitcher Spotify Podbean EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com


