Marketing Your Business - Marketing Strategies for Business Owners
Stu McLaren
Marketing Your Business is a podcast dedicated to all things marketing. It's a behind-the-scenes look at the marketing tactics and strategies that lead to a loyal following, growing sales, and a business that gives you more freedom in your everyday life.
Each episode is packed with takeaways to help you get what you have in front of a lot more people. It's about leveraging your marketing to build a business that's high in profit, low in stress, and one that gives you the ability to have the greatest impact on the world.
Join leading online marketing strategist and entrepreneur Stu McLaren as he shares what's working for selling products online with product launches, online communities, email marketing, social media marketing, content marketing, and more. This is about the marketing that leads to more sales, more profits, and a high-growth business.
But this show isn't just about making money. It's about using the power of marketing to give you more freedom. The freedom to work with who you want, where you want, while having time to travel and do the things that matter. It's about reducing the "go-go-go" stress and redesigning your business so you can be more present in the lives of those who matter most to you.
About Stu McLaren:
For years, Stu has helped experts transform their knowledge and influence into recurring revenue by launching, growing, and scaling 7 and 8-figure membership sites. In 2008, he co-founded the world's most popular membership platform for WordPress (WishList Member). He then went on to partner with New York Times best-selling author Michael Hyatt, helping his company go from a high 6-figure business (with lots of stress) to a high 7-figure business (with low-stress). Michael's profitability soared, his email list grew from 70,000 to over 500,000 and he gained back over 100 days with his family by not having to travel.
Today, he's the Co-Founder of Membership.io, helping creators and entrepreneurs build thriving membership businesses. He's also the author of Predictable Profits, which shows business owners how to create recurring revenue so they can stop chasing new customers and start building real stability.
If you've got an established business and you're looking for ideas on how to get your products and services in front of more people OR you're thinking about starting a business and want to see the behind-the-scenes of another entrepreneur doing it in real time, Marketing Your Business is tailor-made for you.
Each episode is packed with takeaways to help you get what you have in front of a lot more people. It's about leveraging your marketing to build a business that's high in profit, low in stress, and one that gives you the ability to have the greatest impact on the world.
Join leading online marketing strategist and entrepreneur Stu McLaren as he shares what's working for selling products online with product launches, online communities, email marketing, social media marketing, content marketing, and more. This is about the marketing that leads to more sales, more profits, and a high-growth business.
But this show isn't just about making money. It's about using the power of marketing to give you more freedom. The freedom to work with who you want, where you want, while having time to travel and do the things that matter. It's about reducing the "go-go-go" stress and redesigning your business so you can be more present in the lives of those who matter most to you.
About Stu McLaren:
For years, Stu has helped experts transform their knowledge and influence into recurring revenue by launching, growing, and scaling 7 and 8-figure membership sites. In 2008, he co-founded the world's most popular membership platform for WordPress (WishList Member). He then went on to partner with New York Times best-selling author Michael Hyatt, helping his company go from a high 6-figure business (with lots of stress) to a high 7-figure business (with low-stress). Michael's profitability soared, his email list grew from 70,000 to over 500,000 and he gained back over 100 days with his family by not having to travel.
Today, he's the Co-Founder of Membership.io, helping creators and entrepreneurs build thriving membership businesses. He's also the author of Predictable Profits, which shows business owners how to create recurring revenue so they can stop chasing new customers and start building real stability.
If you've got an established business and you're looking for ideas on how to get your products and services in front of more people OR you're thinking about starting a business and want to see the behind-the-scenes of another entrepreneur doing it in real time, Marketing Your Business is tailor-made for you.
Episodes
Mentioned books
Dec 20, 2017 • 14min
029: Grow Your Business Through Speaking
Speaking to live audiences can be tremendously profitable... with the right plan. In today's episode, I'll tell you the two primary ways to leverage every speaking opportunity you get. Get access to the full show notes by visiting https://marketingyourbusiness.com/29
Dec 18, 2017 • 18min
028: Set Yourself Up For An Amazing Year
Today I frame up how I approach my yearly goals. Because for a long time, I wasn't very good at it. My idea of a process was basically to take out a sheet of paper, list down a bunch of things that I wanted to accomplish, and hope for the best—and the results spoke for themselves! In the last few years however, I've made some massive progress in my business and personal life. So what changed? Find out in today's episode! Get access to the show notes by visiting https://marketingyourbusiness.com/28
Dec 15, 2017 • 10min
027: Be The Customer You Want To Attract
How do you attract customers who are engaged, who are alive, who are excited about what you do? Customers that will invest in your products, services, courses, masterminds, events, coaching, and so much more... In this episode, I'm going to tell you the one thing you can't forget to do if you want to attract great customers to your business! To get access to the full show notes, visit: https://marketingyourbusiness.com/27
Dec 13, 2017 • 11min
026: The Bad Side of Opportunity
Opportunities are exciting, but they can also be very damaging to the long-term health of you and your business. If it takes you away from your core business and the things that will move you closer to what you ultimately want, then it's a distraction. I'm going to teach you about what you can do in this episode. To get access to the full show notes, visit: https://marketingyourbusiness.com/26
Dec 11, 2017 • 12min
025: Stay Away From These People
We experienced some technical glitches during an event launch and it created two distinct reactions with our audience. Today, I'm going to share the good, the bad & the ugly, along with my thoughts on where to put your attention. Get access to the full show notes by visiting: https://marketingyourbusiness.com/25
Dec 8, 2017 • 15min
024: Pushed To The Limit
Well, we did it my friends! The Marketing Forecast Live was a success but it didn't come without a few hiccups. In fact, there were some BIG hiccups. I'll tell you about what happened behind-the-scenes, including the big lessons learned that you can apply to any future launches you plan to run for your own business. Listen In As A Small Group of High Level Entrepreneurs Discuss Their Breakthroughs from the Past Year and Make Predictions for the Year to Come! https://marketingforecastlive.com/ Show Notes: https://marketingyourbusiness.com/24
Dec 6, 2017 • 15min
023: The Worst Salesman Ever
Have you ever bought something and the buying experience was so bad that you couldn't help think, "How the heck are these people still in business?" Well, I just had one of those experiences and I'm going to tell you all about it in this episode. Get access to the full show notes by visiting: https://marketingyourbusiness.com/23
Dec 4, 2017 • 13min
022: I Hate Marketing
So, picture this, I'm at a marketing conference and a woman stands up and says, "I hate marketing." I thought, "What is going on here?" And when I thought about it, I realized that there were two important ingredients that she was missing and if you've ever felt that way or you've ever felt discouraged in your business, you're absolutely going to want to listen to this episode. Get access to the show notes by visiting https://marketingyourbusiness.com/22
Dec 1, 2017 • 9min
021: I Screwed Up
After this, I definitely deserve jerk of the day. I totally screwed up and I'll tell you exactly what happened and the big lesson I learned in this episode. Get access to the full show notes by visiting: https://marketingyourbusiness.com/21
Nov 29, 2017 • 11min
020: The Circle of Awesomeness
In today's episode, I'm going to share with you the circle of awesomeness. This my friends, is the key to your long-term success, my long-term success, and every business's long-term success. It's all coming up in this episode. Get access to the full show notes by visiting: https://marketingyourbusiness.com/20
