Kiss My Aesthetic Podcast

In today's episode, Michelle is joined by money expert Shay Bacani. Together, they dive into the world of financial fitness, and Shay shares valuable insights on managing your business finances effectively. From the significance of setting up proper bank accounts to pricing services and navigating the world of AI, you'll be ready to start navigating this ever-changing financial landscape. Shay Bacani is a renowned CFO and Financial Strategist with a focus on multi 6 to 8-figure brands. With over half a decade of experience in corporate accounting and finance at Fortune 500 companies, coupled with serving over 100 clients, Shay's passion lies in guiding women towards sustaining and retaining their wealth while building legacy businesses. Her specialization in wealth retention and management brings an abundance of knowledge and a proven track record to each client she serves. Shay is dedicated to empowering female-led brands on a global scale, helping them become more powerful and profitable. Get ready to kiss financial stress goodbye and embrace your business's financial success. ------------------------- In today's episode, we cover the following: Shay's origin story Women business owners and the shame of not knowing how to approach finances Glossary of terms to know if you're new to financial literacy Separating yourself from your business The lack of transparency with certain businesses on social media The caution and excitement that AI brings AI and banking (plus the importance of data security!) The power of context when engaging with ChatGPT ----------------------- RESOURCES: Head over to Shay's Instagram @CentureFinancial for her Financial Foundations Masterclass. ----------------------- Guest info: To learn more about Shay and her fantastic financial insights, you can follow her on Instagram @CentureFinancial and TikTok @ShayInFinance, or visit her website www.centurefinancial.com. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

It's finally here! You've been asking for this episode since the MKW Creative Co. team had their brand photo/video shoot back in April. In today's solo episode, Michelle covers all the planning she did to prepare for the shoot to create a unique and evergreen library for content planning. You'll hear everything that went into the pitch deck and things to consider, from specific shots to capturing the little moments, plus how she steered away from creating a stiff and campy vibe. ------------------------- In today's episode, we cover the following: Things to consider when planning a photo/video shoot What was included in the deck, Michelle sent to VIBEHAUS so they knew the vision Honing in on the goals of the shoot The types of desired shots and locations Having a dress code for you and your team Capturing B-rolls Showcasing each team member and their voice/perspective Don't forget to add in the fun ----------------------- RESOURCES: Hire VIBEHAUS for your brand's next photo/video shoot ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

With Twitter, or X, slowly falling off people's radars, Threads has swept in and brought life to social media again! But how do you approach it as a business owner? 🤔 In today's episode, we welcome marketing expert Ashli Pollard back to the podcast! Ashli tackles the latest thing in social, Threads, and how to use it as part of your brand's personality (hint: your brand does NOT need to be comedic like Duolingo or Wendy's). Tune in and learn some tips on showing up authentically as a business owner on socials and building your community! Ashli Pollard brings her 10 years working for major product brands like Prada, Rebecca Minkoff, and Sam Edelman in New York City to her entrepreneurship membership The Do-ers, and her marketing agency Dial Zero Marketing. ------------------------- In today's episode, we cover the following: How her business has evolved What Threads is and what it does right Don't do your business like Facebook Why Threads shows how strong your brand voice is The freeing element of Threads Brands who are killing the brand voice game The end of direct sales and the art of community Breaking down: stopping the strategy of sharing proof of revenue and pressure of creating a course Imposter syndrome and not comparing your day 1 to someone's day 5000 Starting a podcast ----------------------- RESOURCES: Episode 085: Life According to Business Consultant Ashli Pollard Apply to be in the next cohort of The Roundtable 2024 Join The Do-ers Scroll down and take the 2-minute Business Archetype Quiz ----------------------- Guest info: To learn more about Ashli's fantastic insights on marketing, you can follow her TikTok @ashli_p, and her team on Instagram @teamapconsulting and visit their website, teamap.consulting. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Hot tips for Canva AND Pinterest packed into one bite-sized episode? 🤯 From creation to lead-gen and pivoting your business with the rise of new technology, Brodi-Rose dives into the value of Canva in the world of accessibility and convenience, plus why Pinterest shouldn't be falling off the radar of service-based business owners. Bro is the Creative Director of Brodi-Rose Creative Co, a design agency focusing on building brands for vibrant and bold businesses. As a qualified Graphic Designer and approved Canva Creator, Bro has worked with businesses to deliver custom Branding built in Adobe, with tangible, editable Canva Templates that allow her clients to use their assets. Bro has built a portfolio of over 100+ brands, with a Pinterest monthly views base of 3-4 million. Bro is driven to help women who are hell-bent on creating a lifestyle that isn't tied to a desk, traditions, expectations or the "that's just how it's always been done" way. The renegades, the powerhouses, the rule-breakers, the take-the-path-less-beaten ones. Bro is based in Queensland, Australia, and works with brands worldwide to create visual identities that stand out from the crowd. ------------------------- In today's episode, we cover the following: Canva 101 How Canva has made design accessible What makes a good Canva template? Canva's latest AI features Creative assets and passive income opportunities Commercial licensing on Canva Which features to focus on Pinterest Usage rights on Pinterest Using Pinterest with your clients for brand inspo Canva and Pinterest hot tips! ----------------------- RESOURCES: Episode 065: Life According to Canva Designer Brodi-Rose Newsome Score FREE access to the Canva Brand Hub Masterclass, 6 Canva Hacks for your business, and 10 x FREE Canva Reel Cover templates, when you subscribe to Brodi-Rose's email list! Learn how to leverage Canva with Canva Fundamentals for Small Business ----------------------- Guest info: To learn more about Brodi-Rose's fantastic insights, you can follow her on Instagram @brodirose and TikTok@BrodiRoseCreativeCo, or visit her website at Brodi-Rose.com. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Today we have the special treat of hearing from MKW Creative Co's fantastic video editor, Josefina! In today's episode, Josefina shares the best practices for creating brand videos—from voiceovers to recording and editing. Plus, don't miss out on tips for recording content to send to your video editor to elevate your brand. If you're our client or interested in working with us, you won't want to miss out on this episode. Josefina Pereyra is a talented professional from Argentina, currently residing in Sunny Florida. With a background in graphic design, she followed her dreams to the US, where she dove headfirst into the world of marketing, pursuing her MBA. Josefina wears many hats, including the coolest one of all—being a supermom. Balancing the joys of motherhood with her professional aspirations, she's mastered the art of freelancing, bringing her skills and passion to the forefront. When she's not conquering the mom life, you'll find Josefina unleashing her video editing wizardry at MKWCC. With an ability to transform footage into captivating visual stories, she adds that extra touch of magic to every project. ------------------------- In today's episode, we cover the following: The role of a videographer vs. video editor Which video tools Josefina uses How she approaches video editing Editing podcasts and capturing captivating snippets The power of motion capture and captioning videos Favorite types of videos to receive from clients and least favorites Tips for creating video content with your phone Using sound effects for elevated brand content What it's like being a remote video editor and mother of a newborn Tips for podcasters who are video recording their episodes ----------------------- RESOURCES: All-in-one video editor: CapCut Adobe Premiere Pro ----------------------- Guest info: To learn more about Josefina, you can follow her on Instagram and TikTok @JosefinaVideo. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

We should be charging for the content in this episode, but it's so good that we had to share it with y'all! Have you ever tried writing a pitch for brand partnerships and only heard crickets? We hear you, it is definitely not easy work, BUT we have something that might lighten the load. In today's episode, Michelle shares how she pitched to sponsors for her 30th birthday and recent team retreat, PLUS everything she included in her sponsor deck AND how she secured partnerships with some of your fave brands! This is a podcast episode you'll want to add to your favorites bar, and if you've found it helpful, please share it with fellow creatives! ✨ ------------------------- In today's episode, we cover the following: What is UGC content, and why do brands like them What Michelle includes in her pitch deck: "UGC content proposals." Creating a variety of fun and engaging opportunities for the brands Don't forget to include demographics! Creating a sheet and the columns you'll want to include to keep on track The EXACT successful email that Michelle sent to one of her dream brands for a pitching opportunity Michelle's goals for pitching UGC ----------------------- RESOURCES: Join the Kiss My Aesthetic Facebook Group and search: pitch deck to find some brag-worthy content proposal pitch decks ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

AI is not coming for your job! On the contrary, being an early adopter of AI technology can be a unique selling point that accelerates your business (yes, we're also looking at you, copywriters!) In today's episode, Michelle talks with branding and AI expert Lauren deVane about using AI as a creative tool and leveraging it to stay ahead. Lauren deVane is the founder of The Bemused Studio, where she was developing strategic brand identities for bad b*tches through dope design, smart strategy, savvy social and most recently, AI. Over the last two and a half years, she's worked with over 60 clients on brands of all types. But because of the ADHD of it all, she's transitioning into educating brand designers about how they can integrate generative AI into their workflows. She spent the last 6 months head first in Midjourney, becoming an expert on this tech that is literally still in beta. Previously, she led creative for Ulta Beauty's social media team, where she worked with celebs like Kylie and Kim, Tracee Ellis Ross, and Millie Bobbie Brown. Lauren has also worked at Walgreens corporate, where she helped start their social media creative team and rebrand the Photo department, and has designed mobile sites for brands like Ulta, The Chicago Fire MLS Team, and Hyatt. ----------------------- In today's episode, we cover the following: What is AI? How is Midjourney different from ChatGPT? Why understanding design terminology is helpful when using Midjourney The legality of using AI-generated images The importance of fact-checking when using AI How to use AI as a creative tool Embracing AI for a competitive edge ----------------------- RESOURCES: Join the BAIS CAMP waitlist Unlock the knowledge in podcasts with Snipd Take smart meeting notes with Colibri Get started on Midjourney ----------------------- Guest info: To learn more about Lauren and her distinct style, you can follow her on Instagram @TheBemusedStudio, or visit her websiteTheBemusedStudio.com. Use code KISSMYAI for 15% off the BAIS CAMP course when it launches or 15% off a 1:1 Chatbot and Chill session! ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok

Are you a solopreneur or freelancer looking to make the jump to agency owner or hiring your first employee? Then you'll want to tune into this week's episode! Michelle interviews Adelaide Matte of AMD Creative Co, who hired her first employee in the first six months (!!!) of her business. From client relationships to team-building to the creative branding process, this episode is packed with insightful takeaways to infuse into your creative business. Adelaide Matte is the owner of AMD Creative, an award-winning branding, content creation, and social media agency operating out of Birmingham, Alabama. ------------------------- In today's episode, we cover the following: Her origin story How life coaching and branding mix AMD Creative Co services and her website design process How her role at her agency has evolved as she has grown her team Recharging your batteries as a business owner How to go from solopreneur to beginning to hire a team Empowering your employees Favorite brand trends Why sharing your process and going live is the valuable content you need on your socials General advice for entrepreneurs ----------------------- RESOURCES: Episode 055: Life according to Creative Agency Owners - Adelaide Matte of AMD Creative ----------------------- Guest info: To learn more about Adelaide and follow her adventures, you can follow her on Instagram and TikTok@adelaidethecreator, her agency @amdcreative.co, and visit her website amdbirmingham.com. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Have you ever wondered what artisanal cheese even is and what's so special about it? On today's exciting episode, you'll learn all about that (and more!) with the head cheesemaker of Rockhill Creamery, Sara Hunt! She'll take you through the cheese-making process, distinguishing the different types of cheese, and why cheese-making is as much of an art as it is a science. This episode will entice you to create your next charcuterie board! Sara Hunt is the head cheese maker at Rockhill Creamery. She started making artisan cheese on the historic Rockhill farm with the original business founders Pete Schropp and Jennifer Hines over ten years ago, and today she is helping the new Hemsley Ventures owners keep the craft of making raw milk, natural rind cheese alive in Cache Valley. ------------------------- In today's episode, we cover the following: Her backstory and getting started in cheese-making How cheese is actually made What are cheese curds and where they fall in the cheese-making process Ways to group cheeses Cave-aged cheeses How to tell the difference between good and bad mold on cheese How cheese making is both a science and an art What makes Rockhill Creamery unique Why artisanal cheese is more expensive Her favorite Rockhill cheeses Her vision for Rockhill Cheese ----------------------- RESOURCES: Episode 101: Hemsley Ventures with Ashley Brinton Episode 099: Client Case Study Hemsley Ventures ----------------------- Guest info: To learn more about Rockhill Creamery and their delicious products, you can follow them on Instagram and Facebook@RockhillCheese and visit their website https://www.rockhillcheese.com/. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free a at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

You asked, and we're delivering! This solo podcast episode is all about branding a podcast. This is something we've been doing a lot here at MKW Creative Co., and we're so excited to share with you our process. Whether you're a brand designer or a business owner looking to start a podcast, this episode will give you insights on why branding a podcast is crucial in creating a brag-worthy podcast. ------------------------- In today's episode, we cover the following: Why starting a podcast is a valuable business tool Our 3-phase approach for launching your podcast Phase 1: Working with Berta Wired and nailing down pre-production Phase 2: Covering your media kit Phase 3: Recording the podcast! Podcast merch: don't overlook it! ----------------------- RESOURCES: Episode 100: Season 2 wrap-up with Berta Wired ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard