

The Places We'll Go Marketing Show
The Places We'll Go Show
Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing.
Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.
Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.
Episodes
Mentioned books

Oct 22, 2020 • 46min
Dominate Social Media with Dominic McGregor, Founder & COO of Social Chain
Who is Dominic McGregor?
From dropping out of University taking Social Chain to the public markets in 6 years.
Social Chain initial success came from owning and operation multiple social channels which allowed the business to have a unique understanding of navigating social platforms for brands.
Social Chain has become a leader in the industry working with clients like Amazon, Coca Cola & Tik Tok.
Social Chain also launched a number of it own products across tech, marketing and direct to consumer brands.

Oct 22, 2020 • 39min
Inclusion in Organisations with Magnus Djaba, Global President at Saatchi & Saatchi
Who is Magnus Djaba?
He has led the transformation of Saatchi & Saatchi London for the last 8 years, expanding its services to clients and ensuring the agency is focused on data, creativity, and business results.
He was appointed UK CEO of Saatchi & Saatchi in November 2011 and promoted to CEO of Saatchi & Saatchi Fallon UK Group in April 2014.
Magnus sits on the Premier League Equality panel and was elected to the IPA Council in 2016.
A father of two children, he is a member of The Marketing of Great Britain Group.

Oct 22, 2020 • 34min
The Journey to Becoming Deputy Mayor of London with Rajesh Agrawal, Deputy Mayor of London
Who is Rajesh Agarwal?
19 years ago he came to London from India with £200 and a pocket full of dreams - this country didn’t let him down and now he is doing everything he can to help others achieve their dreams.
Growing up in poverty in India, he didn’t have much money but was never short of hope, dreams, determination and willingness to work hard.
When you don’t have the money you are poor but the poorest are those who don’t even have hope!

Oct 22, 2020 • 49min
How to be a Pioneer with Karen Blackett OBE, Country Manager at WPP
Who is Karen Blackett OBE?
She is a business leader with 25 years of experience in the marketing communications industry.
As UK Country Manager for WPP, the global creative transformation company based in 112 countries, she oversees WPP’s second-largest market and the 14,000 people working across its operating brands in the UK.
Karen was a DIT Business Ambassador for No.10, is one of four external advisors helping to diversify the Civil Service, and was appointed Race Equality Business Champion by the Prime Minister as part of the Race at Work Charter in October 2018, helping businesses address inequality at all levels.
Karen received an OBE in 2014 for services to media and communications, and in 2019 she was honored by the professional body, IPA, in recognition of her outstanding services to the advertising industry.

Oct 22, 2020 • 43min
Getting to the top of Google with Ronan Harris, Vice President & MD UK & Ireland at Google
Who is Ronan Harris?
Though Harris speaks now as the UK and Ireland leader, he has the first-hand experience of the challenges facing small business owners, having worked in several start-ups earlier in his career.
With a background as an electronic engineer (“figuring out how to take a complex problem, break it down and navigate through it is probably the biggest benefit that grounding has given me over the years,” he says),
Harris worked for Mitsubishi Chemical Corporation in Japan – where he later met his wife Victoria – before returning home to work for private equity investors who would place him with start-ups they had invested in.
Find out what his day to day looks like now.

Oct 22, 2020 • 44min
Being Brave with Gemma Greaves, Co-Founder of Nurture and Founder of Cabal
Who is Gemma Greaves
Her career is framed by 14 years at the Marketing society rising through the ranks to become Chief Executive in 2017, having previously been Marketing Director and Global Managing Director.
Whilst at MS Gemma launched marketing for good in 2013 which epitomises her desire to do good in the world. As CEO at MS Gemma raised the bar hugely on the impact of the organisation, taking it Global to HK, Singapore, Dubai, India, and New York, and creating the Brave movement that we will hear more about.
She is one of the best-connected people on the planet and building upon that Gemma left the MS a few months ago to Co-found Nurture & Partners which is all about connections.

Oct 22, 2020 • 46min
Digital Transformation with Rod Bristow, President of Pearson UK
Who is Rod Bristow?
Rod has worked in education, publishing and assessment for 30 years in universities, schools, colleges, professional training and learning technologies in the UK and internationally.
30 years of experience... and he WON'T be sharing just the highs.

Oct 22, 2020 • 43min
Building and Scaling an Iconic Brand with Lord Karan Bilimoria, Founder and Chairman of Cobra Beer
Who is Karan Bilimoria?
He left India for his higher education in the United Kingdom and founded Cobra Beer when he was a 27-year-old Cambridge law graduate with £20,000 in student debts.
His mission: To brew the finest-ever Indian beer and to make it a global beer brand.

Oct 21, 2020 • 46min
Scaling a PR Company with Andrew Bloch, Founder and Non-Executive Director at Frank. Consultant
Who is Andrew Bloch?
Andrew Bloch is a non-executive director at Frank, the PR agency he founded in 2000.
He is a consultant in the creative and marketing services industry, and involved in a number of businesses, helping them create new business relationships, spot opportunities and add value.

Oct 21, 2020 • 45min
Overcoming Adversity with Tom Goodwin, Founder at All We Have Is Now
Who is Tom Goodwin?
He is the Founder of All We Have Is Now and his job requires him to understand how the world is and isn't changing and to advise his clients on what it means and how to best transform for the future.
He speaks around the world at industry events, written a book, featured on Global TV shows on technology and change, and started an event series and Podcast called "Interesting People in Interesting Times".


