

The Heart & Hustle Podcast
Evie McLeod & Lindsey Roman
A business and lifestyle podcast for creative entrepreneurs, dreamers, and doers who want to make the most out of their life. Consider us your newest BFF's who are in your corner (and your ear buds!) giving you practical tools to use in your business and life, while empowering you with some spit fire truths that will ignite you to go get it. Each Tuesday & Thursday's, Evie & Lindsey bring you tangible and actionable tips to up level your business and life while giving you some laughs and encouraging you to chase after your God given dreams. We believe you have ONE life to live, and YOU get to choose how you want to live it. Ya ready to run your business like a rockstar and own who you were made to be? Perf. Chat with you there!
Episodes
Mentioned books

Jan 17, 2023 • 28min
312: Describe Your Daily Routine
A rough idea of our daily routines in a typical work week! We want to preface that every single person is in a different season of life, and has different capacities, demands on their time, priorities, etc! So this episode is us sharing an average day in our life, but it is by no means the pinnacle of perfection for the world at large. --------------------------------- Show notes: https://theheartuniversity.com/312-describe-your-daily-routine --------------------------------- Hooking Your Potential Clients Freebie: www.theheartuniversity.com/ghosting --------------------------------- Basecamp: www.basecamp.com/heart Use the link above to try Basecamp for free! --------------------------------- The Heart Shop: www.theheartuniversity.com/shop --------------------------------- https://shop.familyteams.com/products/family-plan-calendar --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jan 10, 2023 • 48min
311: Behind the Scenes with Lindsey's Past Bride with Raziel Rizzo
Today's episode is the start of a two-part series that we're STOKED about. We reached out to a past bride of Lindsey's, Raziel Rizzo. She photographed her and her husband Caleb's wedding in San Francisco last February. We asked Raz to be on the show to interview her as a past bride to truly spill the tea on what it was like working with Lindsey as her photographer. --------------------------------- Show notes: https://theheartuniversity.com/311-behind-the-scenes-with-lindseys-past-bride-with-raziel-rizzo --------------------------------- Camera Gear Freebie: www.theheartuniversity.com/gear --------------------------------- Basecamp: www.basecamp.com/heart Use the link above to try Basecamp for free! --------------------------------- Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Jan 3, 2023 • 24min
310: What To Do When Clients Inquire Via DM or Facebook Message?
How many times have you received a Facebook message or Instagram DM from a potential client inquiring to work with you? EVERYONE'S hands are raised right now. It happens. So what do we do about it? Should we keep all communication in that social media message thread? Should we just send a link to our website? What is the correct protocol here to set us up for success to make it more likely we'll actually book that client vs scare them away? --------------------------------- Show notes: https://theheartuniversity.com/310-what-to-do-when-clients-inquire-via-dm-or-facebook-message --------------------------------- Editing Style Freebie: www.theheartuniversity.com/style --------------------------------- Primally Pure: https://primallypure.com/?rfsn=5649435.725fd3 Use HEARTANDHUSTLE for 10% OFF. --------------------------------- Heart Shop Apparel: www.theheartuniversity.com/apparel --------------------------------- www.theheartcontracts.com --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 29, 2022 • 46min
309: The Different Types of Funding Methods You Can Use as an Entrepreneur with Candace Nelson
Today you're in for a treat. That's a pun. You'll understand in a minute. Today we got to have a conversation with the brilliant and wonderful Candace Nelson, the founder of a little company called Sprinkles, aka the first cupcake bakery and cupcake ATM. --------------------------------- Show notes: https://theheartuniversity.com/309-the-different-types-of-funding-methods-you-can-use-as-an-entrepreneur-with-candace-nelson --------------------------------- Destination Wedding Photography Freebie: www.theheartuniversity.com/destination --------------------------------- Basecamp: www.basecamp.com/heart Try Basecamp for free using the link above! --------------------------------- The Heart Shop: www.theheartuniversity.com/shop --------------------------------- Essentialism by Greg McKeown --------------------------------- Follow along with Candace: www.instagram.com/candacenelson www.candace-nelson.com www.instagram.com/pizzana https://amzn.to/3FSp0Db --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 27, 2022 • 45min
308: 2022 Business Year-End Recap - What We Learned As CEOs this Year
We are just a few days away from 2022 wrapping up. And what a year it's been. Today we're doing a wrap-up on how 2022 went for The Heart University. As CEOs of this company, we learned a LOT this year, and we wanted to share the biggest nuggets and takeaways we learned with you today. This year was interesting in so many ways for us. We scaled back intentionally. We did a lot of things differently than we had in the past. Some of it worked. Some of it didn't. And we cannot wait to dive into the recap to share it all with you today. --------------------------------- Show notes: https://theheartuniversity.com/308-2022-business-year-end-recap-what-we-learned-as-ceos-this-year --------------------------------- Social Media Marketing Freebie: www.theheartuniversity.com/pillars --------------------------------- Contracts: www.theheartcontracts.com Head to the link above for 10% off. --------------------------------- The Heart Courses: www.theheartuniversity.com/courses --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 22, 2022 • 1h 13min
307: How to Capture Imagery that Evokes Feeling & Emotion with Kaley from Kansas
Today we talked with Kaley from Kansas about SO much, but the heart of the conversation lies in how she's able to capture imagery that evokes feeling and emotion, and how she's built a photography business over the years that has allowed her to capture human beings in a real, honest, fine art way that makes her truly one of a kind. We ask her how she got started in her photography journey, and what her opinion is on having a niche as she is known for shooting couples, weddings, families, newborns, and editorial artistic portraits. --------------------------------- Show notes: https://theheartuniversity.com/307-how-to-capture-imagery-that-evokes-feeling-emotion-with-kaley-from-kansas --------------------------------- Burnout Freebie: www.theheartuniversity.com/burnout --------------------------------- Basecamp: www.basecamp.com/heart Try Basecamp for free using the link above! --------------------------------- Website Templates: www.theheartuniversity.com/website-templates --------------------------------- Follow along with Kaley: www.instagram.com/kaleyfromkansas www.kaleyfromkansas.com www.instagram.com/have__heart www.haveheart.com --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 20, 2022 • 42min
306: Our Favorite Books We Read in 2022
If you know us at all, you know we're HUGE readers. We love love love to read and each year we have a reading goal we love to try and hit. We've done past episodes on our favorite books and business books (Ep 70 and Ep 196) as well as an episode on tips to be a better reader (Episode 213), and on today's show, we're hitting you with our top 5 favorite books we read in 2022. --------------------------------- Shownotes: https://theheartuniversity.com/306-our-favorite-books-we-read-in-2022 --------------------------------- Instagram Bio Freebie: www.theheartuniversity.com/bio --------------------------------- The Heart Shop: www.theheartuniversity.com/apparel --------------------------------- Honeybook: share.honeybook.com/heart In addition to a FREE 7-day trial, get 50% off your first year of HoneyBook, a $200 value!! --------------------------------- Lindsey's: The Rose Code by Kate Quinn: https://amzn.to/3huOq1P The Hating Game by Sally Thorne: https://amzn.to/3HOGPpp Take Back Your Family by Jefferson Bethke: https://amzn.to/3FG9jiF A Severe Mercy by Sheldon Vanauken: https://amzn.to/3PIuhly Reminders of Him by Colleen Hoover: https://amzn.to/3Yyri3a --------------------------------- Evie's: Beyond Success by Brian Biro: https://amzn.to/3hHf3QW Ranger's Apprentice Series by John Flanagan: https://amzn.to/3G0xARB The Circle Maker by Mark Batterson: https://amzn.to/3HP0fdM Keep your Love On by Danny Silk: https://amzn.to/3hyl0jc Anne of Green Gables series: https://amzn.to/3V5orvt --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 15, 2022 • 42min
305: Navigating the Singleness Season with Kristen Clark
Today we had a RICH girl chat about a super important topic: singleness. Kristen has SO much wisdom to share from her years navigating waiting for her husband and she delivered LOADS of it on today's episode. She shared her advice for anyone currently navigating a season of singleness, some encouragement on how to turn this season into one of growth and depth that can set you up for success throughout all of life, as well as some thoughts on practical takeaways and steps that you can begin to implement today to combat fear, loneliness, and frustration in this season. --------------------------------- Show notes: https://theheartuniversity.com/305-navigating-the-singleness-season-with-kristen-clark --------------------------------- Camera Gear List Freebie: www.theheartuniversity.com/gear --------------------------------- Basecamp: www.basecamp.com/heart Try Basecamp for free using the link! --------------------------------- Primally Pure https://primallypure.com/?rfsn=5649435.725fd3 Use HEARTANDHUSTLE for 10% OFF --------------------------------- Finding the Hero in Your Husband by Dr. Juli Slattery: https://amzn.to/3HrXMWs --------------------------------- Follow along with Kristen: www.girldefined.com/god https://www.instagram.com/girldefined/ https://girl-defined-shop.myshopify.com/ --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 13, 2022 • 34min
304: Black Friday Launch Breakdown (Vulnerable)
This episode is one of those down-to-earth conversations. Obviously, Black Friday was just a couple of weeks ago, and as we've been walking away from one of the biggest sales weekends (and often the most stressful weekend for business owners) of the whole year, our team and we have had some thoughts about Black Friday in general. So we figured, hey why not open the curtain and share some of our thoughts with you here? --------------------------------- Show notes: https://theheartuniversity.com/304-black-friday-launch-breakdown-vulnerable --------------------------------- Manual Mode Camera Cheat Sheet: www.theheartuniversity.com/manual --------------------------------- Better Help: www.betterhelp.com/heartandhustle Save 10% off your first month with Better Help! --------------------------------- Gigipip: https://ctgro.com/VUumgWLeq Use code "heartandhustle" for free shipping when you use the link! --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity

Dec 8, 2022 • 58min
303: How to Work a 16-Hour Work Week with Shay Cochrane
Today we had the pleasure of sitting down with the incredible and iconic Shay Cochrane, CEO of Social Squares. We chatted about the LIFE-CHANGING concept of her 16-hour work week. Shay covers her story behind starting the 16-hour work week (hint: it's probably not how or when you expected she started it) and her thoughts behind building and scaling a successful business while only working a couple of days a week. --------------------------------- Show notes: https://theheartuniversity.com/303-how-to-work-a-16-hour-work-week-with-shay-cochrane --------------------------------- Content Pillars Freebie: www.theheartuniversity.com/pillars --------------------------------- Basecamp: www.basecamp.com/heart Use this link to try it for free! --------------------------------- Website Templates: www.theheartuniversity.com/website-templates --------------------------------- Invitation to Solitude and Silence by Ruth Haley Barton Lost and Founder by Rand Fishkin Traction by Gino Wickman Profit First by Mike Michalowicz Good to Great by Jim Collins Trillion Dollar Coach by Eric Schmidt, Jonathan Rosenberg, Alan Eagle --------------------------------- Follow along with Shay: www.instagram.com/shaycochrane www.instagram.com/socialsquares www.socialsquares.com --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- PODCAST10 for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity


