I Love Marketing
Joe Polish and Dean Jackson
I Love Marketing is an ever expanding world-wide community of people that love marketing and want to keep innovating and learning. This podcast is for Entrepreneurs, small business owners or even start-ups that want inspiration and ACTIONABLE marketing strategies about direct mail ideas, lead generation, lead conversion, getting referrals, email marketing and more. Joe and Dean also discuss psychology, books, people and productivity.
Episodes
Mentioned books
Jul 23, 2012 • 1h 10min
The One About Ideas vs. Execution - I Love Marketing With Joe Polish And Dean Jackson - Episode #79
The only thing that can improve flawless execution Joe and Dean talk about getting better ideas How smart and successful people think about ideas and connections PLUS: A special surprise by Dr. Frank Kern, md, attorney at law. Chief scientist, NASA.
Jul 16, 2012 • 1h 9min
The One About Architecting Breakthroughs - I Love Marketing With Joe Polish And Dean Jackson - Episode #78
Posted in BlogPodcast Play Audio 3 elegant questions that help you create breakthroughs Dean digs deeper into ‘Before During After’ The biggest mistake you may be making when you architect your Before Unit The tool you should use to get people to want what you offer How to architect a customer experience that increases opportunity in your business How to architect breakthroughs in your After [...]
Jul 9, 2012 • 1h 8min
The One With James Schramko - I Love Marketing With Joe Polish And Dean Jackson - Episode #77
Posted in BlogPodcast Play Audio How to use ‘brand’ the smart way Lessons from General Patton 6 questions James uses to turn skeptical prospects into satisfied customers What Dean uses to recognize 5-star prospects The ‘Just Level With Me’ technique that gets prospects to reveal exactly what you need to make sales Dean describes the best membership program that keeps members forever Download MP3
Jul 2, 2012 • 1h 5min
The One with Dr. Daniel Amen - I Love Marketing With Joe Polish And Dean Jackson - Episode #76
Posted in BlogPodcast Play Audio Taking care and optimizing of your brain Learning how to correct negative thoughts How to clear your mind Simple rules for eating The role the brain plays to being happy MP3
Jun 25, 2012 • 1h 1min
The One About Postcards From The Car - I Love Marketing With Joe Polish And Dean Jackson - Episode #75
How to get people to raise their hands The mistakes that people make with postcards Making all cheese offers difference between being rich and famous split testing thinking 3-4 moves ahead like a Chessmaster PLUS – The birthday postcard that gets a 32% response
Jun 17, 2012 • 1h 7min
The One With Anthony Melchiorrifrom Hotel Impossible - I Love Marketing With Joe Polish And Dean Jackson - Episode #74
Posted in BlogPodcast Play Audio Client experience architecture Focusing on what you do well Anticipating needs Anthony talks about his experience at the Algonquin Hotel How your customers are watching everything you do Obsessing over details Being who you are Being the best or not the best Download MP3 | PDF
Jun 11, 2012 • 57min
The Impromptu I Love Marketing Meetup Group [Part 2] - I Love Marketing With Joe Polish And Dean Jackson - Episode #73
Posted in BlogPodcast Play Audio Dean and Joe do a hot seat session and identify breakthrough opportunities Selecting a single target market and gay dentists Preparing for your 20 minutes on Oprah Putting yourself in places where resources are available Download MP3 | PDF
Jun 4, 2012 • 59min
The Impromptu I Love Marketing Meetup Group [Part 1] - I Love Marketing With Joe Polish And Dean Jackson - Episode #72
Posted in BlogPodcast Play Audio Dean and Joe do a Q&A session In 30 seconds something that's been done that's worth 250k How to package and present your business How to build your credibility by giving people confidence Investing in getting results for your prospects Lessons from Cyrus Mccormick Getting people engaged in a bigger future Download MP3 | PDF
May 28, 2012 • 1h 6min
The One About Answering The Important Questions - I Love Marketing With Joe Polish And Dean Jackson - Episode #71
Posted in BlogPodcast Play Audio Dean and Joe have answers to some of the most important questions in marketing (and life). Including: not having to do sound checks Selling by teaching Having great questions for yourself Having a not to do list Download MP3 | PDF
May 21, 2012 • 1h 13min
The One Live From The Phoenix Platinum 2.0 Event - I Love Marketing With Joe Polish And Dean Jackson - Episode #70
Posted in BlogPodcast Play Audio Dean and Joe start off with some galactic news Taking live questions from the Phoenix Platinum 2.0 event The law of self appointment Getting what you want by helping other people get what they want Getting stuff done by elimination to deal with only 8-9-10 opportunities Having a long term sustainable income base that is going to provide for your lifestyle needs Download MP3 | PDF
