

Making Sales Social Podcast
Social Sales Link
Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
Episodes
Mentioned books

Nov 12, 2024 • 28min
Unraveling AI: From Turing to Today's Language Models
Dive into the world of artificial intelligence with Dr. Yeshwant Muthusamy on the Making Sales Social podcast. Explore the evolution of AI from its inception to the rise of large language models, and gain insights into the ethical and responsible use of AI in business. Dr. Muthusamy, an AI principal at Improving, shares perspectives on AI's impact, the concept of AI governance, and the nuances of intellectual property. Host Brynne Tillman facilitated a rich discussion aimed at equipping business leaders and non-technical professionals with critical AI knowledge.

Nov 7, 2024 • 38min
A Thought Leader’s Original Content Checklist
Bob Woods, Brynne Tillman, and Stan Robinson Jr. discuss strategies to establish oneself as a thought leader in one's industry on the Making Sales Social podcast. The episode covers identifying and addressing client questions, leveraging AI tools, and incorporating diverse content types, including blogs, images, and videos. The hosts also emphasize the importance of maintaining a consistent content schedule, engaging with audiences, and utilizing platforms like LinkedIn effectively. Listeners are encouraged to focus on creating relevant content, using AI to enhance productivity, and sharing content to amplify reach.

Nov 6, 2024 • 36min
Building Genuine Relationships on LinkedIn: Quality Over Quantity
Sales expert Michael Kainatsky joins Brynne Tillman and Bob Woods on the Making Sales Social podcast to explore the art of nurturing LinkedIn connections and building authentic relationships without an agenda. Delve into strategies for rekindling past connections, the power of a supportive founder community, and the value of provoking positive change. Whether you're expanding your network or enhancing your business approach, this episode provides insight into fostering genuine connections for meaningful growth. Discover Michael's unconventional take on leveraging LinkedIn and building relationship capital.

Nov 4, 2024 • 28min
Using LinkedIn Recommendations in the Sales Process
Explore the power of LinkedIn recommendations with hosts Brynne Tillman, Bob Woods, and Stan Robinson Jr. in "Making Sales Social Live." This episode delves into how different types of testimonials can influence each phase of the sales cycle. Learn strategies to leverage client recommendations to enhance credibility, overcome objections, close deals, and foster ongoing client relationships. Discover the art of crafting impactful endorsements and their role in building trust and social proof within your sales process. Perfect for sales professionals seeking to harness LinkedIn's full potential for business growth.

Oct 31, 2024 • 59min
Leadership Potential: Building Trust and Achieving Team Flow
Drew Sutton, a CEO mindset and leadership coach, joins Bob Woods on the Making Sales Social podcast. Discover how Drew’s engineering background and extroverted personality influence his approach to leadership and business coaching. He discusses concepts like selling value at a discount, achieving team flow akin to professional athletes, and the significance of culture scripting in shaping organizational culture. Learn about the nuances of fostering connections through local networking events and the impact of John Maxwell's philosophy on Drew's leadership style. Tune in for insights on unlocking team potential and effective leadership strategies.

Oct 31, 2024 • 22min
Converting LinkedIn Spectators and Lurkers into Engagers
Brynne Tillman and Stan Robinson Jr. explore strategies to transform LinkedIn spectators into active engagers in this episode of Making Sales Social. They discuss the importance of crafting content that invites participation, using calls to action, and personalized messaging. Learn how engaging with others' content and leveraging polls can boost visibility and foster authentic interactions. Tillman and Robinson emphasize a patient, genuine approach focused on conversation rather than immediate sales. Discover how consistent engagement on LinkedIn can build trust and lead to meaningful professional connections.

Oct 23, 2024 • 27min
Empowering Women in Leadership: Breaking Barriers with Linda Fisk
In this engaging episode of Making Sales Social, host Brynne Tillman welcomes the multi-talented Linda Fisk, CEO, TEDx speaker, bestselling author, US senator for WBAF, and host of her own podcast. Linda shares her journey and discusses her passion for helping women in leadership overcome unique challenges in today’s business landscape. She dives deep into the mission of Leadership Global, a powerful community designed to support and elevate women leaders around the world. Through insightful stories of transformation, Linda explains how women can leverage the support of a global network to accelerate their personal and professional success. Tune in to learn about the impact of gender diversity in the boardroom, overcoming biases, and the comprehensive methodologies that guide women to leave a lasting legacy.

Oct 17, 2024 • 19min
How to Leverage Centers of Influence on Linkedin
Bob Woods and Brynne Tillman explore the power of LinkedIn for salespeople in uncovering centers of influence—partners who can drive sales without being direct competitors. They guide listeners on strategically selecting referral partners, leveraging LinkedIn connections, and engaging with industry thought leaders. Through practical insights, they emphasize the importance of building relationships through networking, engaging industry influencers, and joining niche business groups. Discover how collaborating with the right partners can elevate your sales strategy and strengthen your professional network.

Oct 15, 2024 • 20min
Success with Journal-Based Coaching for Leaders
Kim Ades joins Brynne Tillman to explore innovative coaching techniques using journal-based methods. As the founder of Frame of Mind Coaching, Kim reveals how daily journaling helps high achievers break through deep-seated beliefs and behavioral patterns that hinder success. The episode dives into the importance of building strong coach-client relationships and how journaling can transform not only personal growth but also sales performance. Kim shares transformative stories and offers powerful prompts to kick-start self-assessment, illustrating the profound impact of aligning mindset with goals for optimal outcomes.

Oct 11, 2024 • 25min
5 Tips for Social Sellers to Start Conversations on LinkedIn
Join Bob Woods, Brynne Tillman, and Stan Robinson, Jr. in the latest Making Sales Social podcast episode as they delve into strategies for starting meaningful LinkedIn conversations. Explore five ways social sellers can engage audiences, from asking for introductions and conducting polls to leveraging influencer content and prospect interviews. Stan also shares insights from LinkedIn's Sales Connect and the transformative role of AI in sales. Elevate your networking game and discover how to turn LinkedIn interactions into valuable relationships without direct selling. Tune in for expert advice and fresh ideas to fuel your business development.


