

Making Sales Social Podcast
Social Sales Link
Welcome to the Making Sales Social Podcast, where we bring you insights from the leading voices in sales and marketing. Join hosts Brynne Tillman, Bob Woods, and Stan Robinson and their Guests as they explore essential tips and strategies that empower revenue-driven professionals to leverage LinkedIn, Sales Navigator, and AI prompt writing. Discover how to transform your outreach, master social selling, and engage with prospects authentically for impactful results.
Episodes
Mentioned books

Dec 17, 2024 • 19min
TikTok's Potential for Business Success
Courtney Johns on, a social media expert, joins Brynne Tillman and Bob Woods on the Making Sales Social podcast to explore effective social selling strategies on TikTok. Courtney emphasizes the importance of creating value-driven, human-centered content, especially for business platforms. She shares insights on crafting engaging TikTok videos that offer step-by-step guides and storytelling to build thought leadership and attract potential customers. Discover how to optimize your personal brand over company pages and effectively convert viewers into clients with expert commentary and strategic content creation.

Dec 17, 2024 • 13min
3 Easy Steps to Get Your Prospect's Radar
Bob Woods and Stan Robinson Jr. explore strategies for capturing prospects' attention on LinkedIn without being salesy. They outline three steps: viewing profiles strategically, following versus connecting and engaging thoughtfully with substantive comments. Emphasizing relationship-building, they warn against the pitfalls of insincere interactions and AI-generated comments, advocating for genuine connection. The episode encourages listeners to focus on adding value and staying memorable, tapping into LinkedIn's capabilities for fostering meaningful professional relationships. Join the conversation to master the art of subtle yet impactful LinkedIn engagement.

Dec 10, 2024 • 29min
From Cold Calling to Client Conversion
Jennifer Frye, a sales and marketing expert, joins host Brynne Tillman to discuss effective strategies for building and maintaining a robust sales pipeline. They tackle the integration of sales and marketing, emphasize the importance of targeting the ideal client profile, and explore the power of cold calling in an authentic manner. Jennifer introduces her unique approach to lead generation that avoids conventional scripts and focuses on genuine connections. The conversation delves into actionable steps for prospecting, crafting compelling messaging, and ensuring consistent follow-up to maximize sales success.

Dec 5, 2024 • 23min
AI for Sales Success: Launching askSSL.ai
Brynne Tillman and Stan Robinson Jr. discuss the launch of askSSL.ai on the Making Sales Social podcast, emphasizing the importance of integrating training, tools, and coaching for effective sales and prospecting. They explore challenges like retaining a personal voice in AI-generated content and managing diverse ICPs. The episode introduces the functionality of Ask SSL AI, a platform designed to customize AI responses to match company voices, organize chats, and convert content into meaningful sales conversations. The episode underscores the transformative potential of combining AI with LinkedIn for enhanced sales strategies.

Dec 3, 2024 • 18min
Mastering Human Connection to Close Sales Efficiently
Mark Gambale, CEO of Close With One, joins Brynne Tillman on the Making Sales Social podcast to explore innovative sales frameworks that transform teams. Mark, who has collaborated with top companies like Amazon and Apple, shares insights into closing complex sales efficiently, emphasizing a human-centric approach that saves time and enhances connection. Discover how understanding client aspirations and building genuine rapport can lead to successful outcomes. Learn strategies to avoid common sales pitfalls and enhance your closing techniques in big-ticket B2B sales.

Nov 28, 2024 • 19min
Thanksgiving Isn’t About What You Ate: It’s About The LinkedIn Eight
Dive into the Making Sales Social podcast with Bob Woods, Brynne Tillman, and Stan Robinson Jr. as they explore eight powerful ways to express gratitude through LinkedIn. Perfect for nurturing professional relationships, these tips range from endorsing skills and facilitating introductions to engaging with content and sharing insightful posts. Discover the value of personalized video messages, insightful interviews, and more as the hosts share their expertise. Elevate your networking strategy and show appreciation effectively in the professional landscape.

Nov 28, 2024 • 31min
Transform Sales Through Authentic Connections
Brynne Tillman welcomes Karen Colonna on the "Making Sales Social" podcast to explore the power of resilience in sales and personal growth. With a blend of humor, vulnerability, and practical advice, Karen shares her personal journey and insights on transforming adversity into professional success. Discover how vulnerability, connection, and authenticity can foster trust and enhance relationships in business. Delve into the challenges and triumphs that shaped Karen's career, as she highlights the importance of resilience and human connection in navigating setbacks and driving success.

Nov 28, 2024 • 44min
10 Social Selling Commandments
Join Brynne Tillman, Bob Woods, and Stan Robinson Jr. as they unravel the Ten Commandments of Social Selling on LinkedIn. Learn strategic approaches to build genuine connections, respect the sales process, and enhance your social presence. From avoiding the dreaded pitch slap to valuing authentic interaction over automated shortcuts, this episode offers valuable insights for both newcomers and seasoned professionals looking to refine their social selling techniques. Discover how slowing down your outreach can expedite outcomes and why respecting the inbox is crucial for meaningful engagement.

Nov 21, 2024 • 19min
Mastering Video Content to Attract and Convert Clients
Shamara "Star" Cox, a TV producer and business content coach, joins Brynne Tillman to explore the potential of video content in marketing and sales. Discover how coaches and consultants can attract and convert clients by using video storytelling, educational tips, and tailored content strategies. Shamara emphasizes the importance of setting goals for each video, leveraging storytelling, and providing clear calls to action. Gain insights into creating that irresistible, binge-worthy content, overcoming fears of going live, and effectively using social media platforms like TikTok, LinkedIn, and Instagram.

Nov 14, 2024 • 28min
11 Ways to Use Curated Content to Start Sales Conversations
Join Brynne Tillman and Stan Robinson Jr. on the Making Sales Social podcast as they explore 11 innovative strategies to harness curated content for meaningful sales conversations. Discover how to leverage LinkedIn Lives, newsletters, and polls to engage prospects and drive sales without being pitch-heavy. Special mentions include insights from Jeb Blunt, Anthony Iannarino, and other influential voices. Enhance your virtual selling tactics and make the most of your connections by integrating third-party content seamlessly. Perfect for professionals looking to elevate their social selling game.


