The Greatness Machine

Gary Henderson, a seasoned digital marketing professional with over 10 years of experience in the industry, has worked with various clients ranging from small businesses to Fortune 500 companies, helping them grow their online presence and achieve their marketing goals. Joining us on The Greatness Machine, Gary shares his deep understanding of the latest digital marketing trends, and techniques, and how to use them to drive results. In this episode, Darius and Gary talk about digital marketing, building strong client relationships, the rise of digital currencies, and what the future looks like for the creator economy. Topics include: How Gary started helping creators monetize their personal brands  Understanding your audience and having a strategic approach to marketing Building strong client relationships by providing a concierge-style service Understanding the reasons why people buy How to get your marketing cut through the noise The benefits of stepping outside of your comfort zone What is Gary Coin and how it works Gary looks back on founding the Giraffe Tower NFT project What Gary thinks the creator economy looks like in the future The rise of digital currencies and the ability to operate in a global space around the clock The benefits of using tokens instead of fiat currency to pay for products and services And other topics… Resources mentioned: Steal Like An Artist: https://www.amazon.com/Steal-Like-Artist-Things-Creative/dp/0761169253  Layered Money: https://www.amazon.com/Layered-Money-Dollars-Bitcoin-Currencies/dp/1736110527  Connect with Gary: Website: https://gary.club/welcome  Website: https://www.digitalmarketing.org/  LinkedIn: https://pr.linkedin.com/in/garyhenderson Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

How far would you go to achieve your dreams? Are you willing to burn the boats and give it your all to get to where you want to be? Matt Higgins, an American entrepreneur, author, and Co-Founder and CEO of RSE Ventures, joins us on The Greatness Machine to talk about how he went from scraping gum off the chairs in a New York City McDonald's to becoming a successful entrepreneur, investor, and media executive.  Despite starting from humble beginnings, his hard work and determination led him to executive positions at major sports organizations, including the New York Jets and the NHL. In fact, Matt drew inspiration from his tough childhood in writing “Burn the Boats: Toss Plan B Overboard and Unleash Your Full Potential.” In his book, Matt explains how the strategy of fully committing to a goal and eliminating the option of retreat can create a sense of urgency and focus, driving individuals toward achieving their goals. It provides valuable insights and strategies for overcoming fear and uncertainty and taking bold action toward achieving one's goals. In this episode, Matt and Darius talk about the importance of finding our leverageable assets and using them to our advantage, the principle of compounding, the effects of family caregiving, and a lot more. Topics include: Matt explains what the term “burn the boats” means and its origin What “Burn the Boats” is all about and who it is written for Finding your leverageable assets and using them to achieve your goals Matt shares switching from the mayor’s office to law school The impact of becoming a family caregiver on Matt  Matt looks back on working as press secretary for Mayor Rudy Giuliani The magic of compounding in achieving professional success And other topics… Resource mentioned: The Power of One More: https://www.amazon.com/Power-One-More-Ed-Mylett/dp/1119815363  Connect with Matt: LinkedIn: https://www.linkedin.com/in/matt-higgins-rse/ Instagram: https://www.instagram.com/mhiggins/ Book: https://www.amazon.com/Burn-Boats-Overboard-Unleash-Potential/dp/006308886X Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you ever wondered about your purpose - the core mission you're here to accomplish in this life? It's a powerful question for many people, and one that, sadly, is often left unanswered. Intriguingly, each and every day we're being driven by purpose, whether it's driving to a specific destination or even going to the bathroom - there is a purpose to nearly every act, so why shouldn't our lives have an overall purpose as well? In this episode of The Greatness Machine Live, Darius chats with Dandapani (again), a Hindu priest, entrepreneur, international speaker and former monk on finding a greater purpose and using it to create more joy in our lives. Dandapani graduated university with a degree in Electrical Engineering and then incredibly, left it all behind to become a Hindu monk under the guidance of one of Hinduism’s foremost spiritual leaders of our time, Sivaya Subramuniyaswami.  A decade later, Dandapani chose to venture out into the world once again with a powerful new mission: To help people live a life of purpose and joy by empowering them with tools and teachings that have been used by Hindu monks for thousands of years. He works with entrepreneurs and companies in cultivating focus and managing energy. In this inspiring conversation, you'll discover how your ability to focus your mind is key to discovering your purpose. You'll also learn about the power of your core values, and how they help you stay connected to your singular purpose.  Join Darius and Dandapani (along with his delightful laugh!) as they explore this fascinating and inspiring subject and show you how you can connect to your purpose as well, creating a life of fulfillment and joy! Topics include: Dandapani's path to helping people find their purpose The importance of spending time with yourself Why your core values are vital for keeping within your lane Why your core purpose should never be dependent on something or someone outside yourself And other topics… Connect with Dandapani: Website: https://dandapani.org/ Twitter: https://twitter.com/DandapaniLLC LinkedIn: https://www.linkedin.com/in/dandapanillc/  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you tired of falling short on your reading goal? If falling short on your reading goal is becoming a recurring pattern, it might be helpful to step back and assess your reading habits and patterns. Are you setting unrealistic goals for yourself? Are you choosing books that don’t capture your interest or challenge you enough? Today, for the third part of this series on How to Build Your Reading Superpower, I will share some more tips that helped me improve my reading habits. If you are still struggling to finish a book or make progress on your reading goal, then maybe you need to make adjustments and set more attainable goals for yourself.  One helpful strategy to stay motivated and on track with your reading goals is to create a reading schedule or routine. Another way to approach falling short on your reading goal is to see it as an opportunity for growth and learning. Use it as a chance to reflect on your reading preferences, explore new genres or authors, or deepen your understanding of the books you do read. In this episode, I will share why it is important to go deep and understand the books better if you want to improve your reading superpower. I will also reveal some tips on how to get through books a little faster. Part 1: https://podcasts.apple.com/us/podcast/189-how-to-build-your-reading-superpower-part-1-read/id1555334180?i=1000607829669  Part 2: https://podcasts.apple.com/us/podcast/193-how-to-build-your-reading-superpower-part-2-diversify/id1555334180?i=1000610064076  Topics include: Setting goals and going deep on books to improve reading The importance of finding narrators with interesting voices Taking notes, summarizing chapters, and discussing books with others Choosing a book you know you can finish in the time frame you set Finding the best situation that makes you more engaged And other topics… Resources mentioned: The Power of One More: How Leadership Actually Works: Breaking the Habit of Being Yourself: Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

Have you ever wondered what it would be like if your dreams come true?  What if your dream was to have a TV Show with Gordon Ramsay? What would you do to make it happen? Nyesha Arrington, an American chef, television star, activist, and entrepreneur, joins us on the Greatness Machine to share her story of figuring out what she wanted to do in life and how she realized her purpose at a very young age. Nyesha has long admired Gordon Ramsay as a culinary icon and mentor and dreamed of working alongside him, learning from his expertise, and gaining valuable insights into the art of cooking.  Fast forward to 2022, and that dream became a reality when she said yes to joining “Next Level Chef,” where she, Gordon Ramsay, and Richard Blais serve as mentors to the chosen home cooks, social media chefs, and culinary professionals. In this episode, Darius and Nyesha talk about the keys to achieving goals, the many benefits of doing what you really love, and why it is important to go above and beyond when doing something.  Topics include: How reverse engineering has helped Nyesha reached her goals Nyesha looks back at the epiphany moment when she realized her dream Why Nyesha decided to go on TV How Nyesha used the power of manifestation to achieve her dreams The story behind how Nyesha ended up working with Gordon Ramsay Nyesha explains the premise of “Next Level Chef” The importance of being an effective communicator Nyesha describes her death meal And other topics… Resource mentioned: Kitchen Confidential by Anthony Bourdain: https://www.amazon.com/Kitchen-Confidential-Adventures-Culinary-Underbelly-ebook/dp/B002UM5BXW  War of Art by Steven Pressfield: https://www.amazon.com/War-Art-Steven-Pressfield-ebook/dp/B007A4SDCG  Grit by Angela Duckworth: https://www.amazon.com/Grit-Passion-Perseverance-Angela-Duckworth/dp/1501111108  Connect with Nyesha: Website: https://www.nyeshaarrington.com/ Instagram: https://www.instagram.com/nyeshajoyce Twitter: https://twitter.com/nyeshajoyce Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's episode of The Greatness Machine, Darius chats with Jim McCormick, Director of Development at the International Skydiving Museum and Hall of Fame, as well as the founder and president of the Research Institute for Risk Intelligence.  He's a motivational speaker, author, coach, and consultant, helping organizations and individuals improve performance through intelligent risk-taking and the creation of a culture of innovation. In 2006, Jim was part of a team of skydivers representing thirty-five countries that successfully established the current world record by creating the largest skydiving formation ever built in the skies above Udon Thani, Thailand.  The record was set when 400 skydivers, exited five C-130 Hercules military transports flying at 25,000 feet, and linked together into a precisely designed formation in the colors and patterns of the Thai flag. You'll learn about Jim's record-breaking skydiving experience in Thailand and the insights he gained from that experience.  You'll discover how a book on commando training Jim read in grade school got him interested in skydiving. You'll also learn about our unique relationship with risk and how we perceive it, both individually and as a society. Join Darius and Jim for an inspiring and eye-opening discussion on risk and how it affects our lives and our businesses.   Topics include:  Jim's record-breaking skydiving experience in Thailand How Jim got interested in skydiving in the first place Our unique relationship with risk and how we perceive it, individually and as a society And other topics… Connect with Jim: Website: http://www.risk-institute.com/en/ LinkedIn: https://www.linkedin.com/in/jimmccormick/ Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

Why is it important to read books from different genres? Each genre offers unique insights and knowledge that can be applied to various aspects of life. Whether it is fiction, non-fiction, biographies, self-help, or any other genre, diversifying your reading choices will help you open yourself up to new and exciting stories that keep you engaged and eager to read more.  In addition, reading books from different genres can help you break out of reading ruts and challenge yourself to read outside of your comfort zone. You may even discover new authors or genres that you would have never explored before, broadening your literary horizons. Today, I am flying solo for part two of this series on How to Build Your Reading Superpower. Contrary to popular belief, you do not have to finish every book you have started. That is what I learned from reading tons of books in the past. So in this episode, I will explain this helpful tip that helped me reached my reading goal last year.  Check out the first part of this series here: https://podcasts.apple.com/us/podcast/189-how-to-build-your-reading-superpower-read-1-book/id1555334180?i=1000607829669  Topics include: The importance of reading more than one genre What books I would recommend others to read Why it is okay not to finish a book Helpful tips on reading more books And other topics… Resource mentioned: The Game by Neil Strauss: https://www.amazon.com/Game-Penetrating-Secret-Society-Artists/dp/0060554738  The Surrender Experiment by Michael Alan Singer: https://www.amazon.com/Surrender-Experiment-Journey-Lifes-Perfection/dp/080414110X The War of Art by Steven Pressfield: https://www.amazon.com/War-Art-Winning-Creative-Battle-audio-cd/dp/1501260626  Happy Money by Ken Honda: https://www.amazon.com/Happy-Money-Japanese-Making-Peace/dp/1501188372 The Soul of Money by Lynne Twist: https://www.amazon.com/Soul-Money-Reclaiming-Wealth-Resources/dp/039332950X Richer, Wiser, Happier by William Green: https://www.amazon.com/Richer-Wiser-Happier-Greatest-Investors/dp/1501164856 The Storyteller by Dave Grohl: https://www.amazon.com/Storyteller-Tales-Life-Music/dp/0063076098  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you change your life for the better? Starting your day on the right foot is crucial in setting the tone for the rest of your day. By engaging in positive habits and activities in the morning, you can cultivate a sense of motivation, focus, and energy that can carry you through the day ahead. By waking up early and engaging in activities such as meditation, exercise, journaling, and reading, you can nourish your mind, body, and soul and set yourself up for success. Whether you are a morning person or not, creating a morning routine that works for you can help you start your day with a positive mindset and a sense of direction, ultimately leading to a more productive and fulfilling life. Hal Elrod, an international keynote speaker and bestselling author of 14 books, joins us on the Greatness Machine to talk about the Miracle Morning routine and how it changed his life and the lives of millions of people around the world. In this episode, Darius and Hal share their personal stories on how the Miracle Morning routine has turned their lives around. They also talk about the importance of visualization and the power of mindset. Topics include: What changed in Hal’s life when he started a morning routine Hal explains the 6-step morning routine using S.A.V.E.R.S. Helpful tips for waking up early in the morning The most important part of the visualization Hal shares a piece of advice for those who want to change their life And other topics… Resources mentioned: The Power of One More by Ed Mylett: https://www.amazon.com/Power-One-More-Ed-Mylett/dp/1119815363  Connect with Hal Elrod: Website: https://halelrod.com/  Website: https://miraclemorning.com/ Instagram: https://www.instagram.com/hal_elrod/ Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you make your investment choices? What philosophies or beliefs do you rely on to select a suitable investment? Everyone seems to have their own way of determining the answer to those questions, and today's guest is here to provide his own insights! In today's episode of The Greatness Machine, Darius chats with Christopher M. Schelling, an educator, Director of Alternative Investments for Venturi Private Wealth, and the author of "Better Than Alpha." He holds degrees in psychology, business, and finance and is an expert at incorporating insights from behavioral finance into investment decision-making.  You'll learn how Chris made his way into the world of finance after receiving a degree in psychology, as well as a primer on the various philosophies people use to choose funds. You'll discover the differences between stocks and "alternative" investments (hedge funds, private equity, private real estate, etc.) You'll also learn about the ins and outs of private equities. Join Darius and Chris as they discuss everything you need to know about investing, stocks, funds, and so much more! Topics include: A little of Chris' background and the different philosophies that go into investing in funds Stock market investments vs. alternative investments The ins and outs of private and public equities And other topics… Connect with Chris: LinkedIn: https://www.linkedin.com/in/christopher-schelling/ Twitter: https://twitter.com/schelling_chris Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices

How can you turn LinkedIn into a money-making machine? In today's digital age, LinkedIn has emerged as a powerful platform for networking, job searching, and professional growth. However, many are still unaware of its potential as a money-making tool. By leveraging LinkedIn’s features and building a strong online presence, you can tap into lucrative opportunities and use the platform to help you grow your business. Devin Johnson, CEO and Co-Founder of Kennected, a company that provides SaaS-based marketing services with a focus on automating the prospect and outreach process, joins us on the Greatness Machine to take us into his entrepreneurial journey from selling sneakers and making over $100,000 to founding a SaaS startup that now makes $15 million per year.  In this episode, Darius and Devin dive deeper into entrepreneurship, lead generation, marketing, and sales. They also talk about the importance of having the right mindset and knowing what you really want to achieve success.  Topics include: How and why Devin started selling sneakers at a young age Why Devin decided to distance himself from his family to find himself Devin looks back on founding Kennected in 2018 The primary growth driver of the Kennected product How to generate leads and sales on LinkedIn Devin explains Kennected subscription and implementation pricing The number one issue most businesses encounter And other topics… Resources mentioned: The Power of One More: https://www.amazon.com/Power-One-More-Ed-Mylett/dp/1119815363  Burn the Boats: https://www.amazon.com/Burn-Boats-Overboard-Unleash-Potential/dp/006308886X Connect with Devin: Website: https://kennected.io/  Podcast: https://podcasts.apple.com/us/podcast/no-title-necessary/id1677020306?ign-itscg=30200&ign-itsct=podtail_podcasts  LinkedIn: https://www.linkedin.com/in/leadflow/ Instagram: https://www.instagram.com/devinallenjohnson/  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Learn more about your ad choices. Visit megaphone.fm/adchoices