Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Hal Elrod is one of the most successful self published authors of all time. He's sold over 2 million copies of The Miracle Morning. He's been on the podcast multiple times (episodes 13 & 48 - these were great! Check them out). Today we talk about: -How Tim Ferris inspired Hal to do an “Updated & Expanded” edition of his book-Why Hal finally decided to publish with a traditional publisher (after selling 2M+ copies self published)-The differences in royalty rates between self publishing & traditional publishing-S.A.V.E.R.S. - the secret sauce to The Miracle Morning-The differences between writing a book from scratch vs. writing an updated versionWe also talk about: -How Hal made sure he didn’t screw up the new version of the book-Cutting 10,000 - 15,000 words from your manuscript at the end…how you can do it if you need to-The top 2-3 things Hal is doing to launch the bookHal is one of the most inspiring people I know. This was another great episode with him! Give it a listen and check out the new version of The Miracle Morning.Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Ever wondered what it truly takes to scale your business beyond the 100 million mark? This episode unfurls the incredible journey of Cameron Herold, a successful entrepreneur and author of six books. Even though Cameron isn't particularly fond of the writing process, he has embraced the power of books as a powerful marketing tool. He started his writing journey with the simple aim of boosting his speaking fees and quickly realized the potential it held for his brand. Through personal growth, mastermind communities, and coaching, he has managed to turn the challenges of entrepreneurship into a stepping stone for success.Our conversation with Cameron doesn't just stop at book writing, we go a step further to provide practical advice on securing speaking engagements and overcoming common business bottlenecks. It's fascinating to hear Cameron's experiences with leveraging social media and self-promotion to secure inbound opportunities. He also shares his journey of co-authoring a book with Hal Elrod, the founder of the Miracle Morning, offering a unique perspective on the importance of team growth and delegation. Be prepared to be inspired by Cameron's journey and don't forget to check out his website, thecameronherald.com, for more about his work and books.Cameron's website:  https://cameronherold.com.Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Ever wondered how you could transform from a non-reader to a book enthusiast? Our guest today, the founder of Book Thinkers, Nick Hutchison, shares his personal journey of making that very transformation and how his reading passion sparked a business idea. After successfully launching "Rise of the Reader," Nick provides an insightful look into the strategies he employed, including podcast interviews and social media marketing, that could aid you tremendously in your own book launch journey.Shifting our focus to content creation and book promotion, Chandler Bolt of Self-Publishing School joins us to share his wealth of knowledge in these domains. He provides an insider's view of the importance of creating valuable social media content and its efficient batching. Chandler draws from his own experiences as an author, sharing his process of choosing the right book, taking notes, and implementing what he learned. If you've ever wondered about the intricate process of book promotion, this part of the conversation is a must-listen.Lastly, we delve into the complexities and challenges of launching a book. We discuss services improvements for authors, based on our own experience of recording over 100 shows during a launch. We also navigate the future of publishing and book marketing, looking at the significant role artificial intelligence could play in creating better books and even in audiobook narration. We wrap up by exploring the increasing popularity of reading due to the impact of social media and give you some valuable tips on promoting your book on platforms like Instagram. So, stay tuned to learn about the future of book promotion and how you can leverage technology and social media to maximize your book's reach.Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Have you ever wondered what it takes to not only create a successful toy company but also to design some of the most memorable toys of our time? Our guest today, Brad, an innovator and business coach, provides an eye-opening look into his journey from chiropractor to entrepreneur. Brad has over 30 years of experience in the toy industry, and his unique perspective forms the basis for his memoir, "Startup Santa." He speaks openly about his successes, challenges, and the vital lessons he's learned along the way.Brad takes us back to the time when he made the iconic light bright toy and Mashems, a popular collectible squishy toy. Every creation sprang from his innovative framework, the Courage Flywheel. This model, emphasizing curiosity, creativity, and courage, fuels the invention process. We delve into this process, offering listeners a rare glimpse into the mind of a successful entrepreneur. Yet, Brad's story isn't solely about business; it's about maintaining a childlike spirit. He shares his thoughts on the importance of preserving a sense of possibility, faithfulness, and hope as we age. His perspective on life, his experiences with journaling and narrative therapy, all provide a thought-provoking context to our conversation. As he prepares to celebrate the one-year anniversary of his book, Brad emphasizes the crucial role of gratitude and support. It's this blend of business insight and personal growth that makes this episode a must-listen for all entrepreneurs and those aspiring to be. So, tune in and get ready to be inspired by Brad's extraordinary journey.Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Ever wondered what it takes to transition from traditional publishing to self-publishing, and turn that into a success story? This episode is a treasure chest of wisdom as Rob, an ex-teacher, trainer, and behavior consultant, joins us to narrate his inspiring journey of self-publishing his first book. Despite his book being a bestseller at the publishing company, the returns were not as rewarding as he'd hoped. Rob's bold move to buy back the rights and self-publish has been a game changer, resulting not only in an incredible return on investment but also consistent revenue, even six years after publication. We take a deep look into Rob's book relaunch strategies that led to his success. From contacting Amazon to ensure original reviews carried over, creating a new ISB and listing, to reaching out to fellow teachers, authors, and trainers for contributing to the relaunch, Rob spills the beans on it all. We also discuss the marketing strategies and components behind the relaunch, and why the book has continued to sell well over the years. This episode is a goldmine for anyone interested in the inner workings of a successful book relaunch. Because we know you're curious, we also explore various strategies Rob uses to launch his books, including having a launch team, using NetGalley, Facebook groups, and study groups. Rob generously shares some innovative tips on getting more reviews for books, creating a review plea page, and building a supportive ecosystem around the book. If you're a teacher, educator, or professor looking to convert your classroom knowledge into a book, this episode is a must-listen. Brace yourselves for an exciting and enlightening conversation!Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Ever dreamt of becoming an author but your doubts about your writing prowess held you back? Wish no more! This episode is a treasure trove of practical tips and deep insights into conquering your fears and harnessing your unique story and knowledge into a compelling book. We take you through five powerful motivations for publishing a book and how it can transform you into an authority figure, amplify your message, and attract new clients. A solid game-changer, a book can also diversify your income and bolster your brand visibility. And there's more! Have you ever imagined how your book can be a powerful instrument to grow your business? We walk you through the process: from book launch events, leveraging podcast interviews, ad campaigns, offering your book as a bonus, to reaching out to influencers. We believe a book can be more potent than a business card. We also delve into setting and meeting writing goals, the efficiency of writing sprints, and the importance of celebrating milestones. This episode is your ultimate guide to successfully launching a book. A thrilling journey to becoming an author awaits you. Let's get started!Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Do you ever feel like you're playing a part, hiding your true self from the world? Ever wondered what it would be like to shed that facade and just be...seen? That's exactly what our guest today, the phenomenal Jen Gottlieb, has done. Co-founder of Super Connector Media, international speaker, and author of the recently published book, Be Seen, Jen takes us on an introspective journey of her self-realization inspired by a psychic reading and her burning desire to be authentic. She shares the struggles, revelations, and support that shaped her book, which serves as a beacon of hope for everyone striving to be authentically themselves.Jen's incredible story doesn't stop at her book. She shares her bold transition from running an agency to launching a personal brand, with her risk-taking mindset and passionate authenticity at the helm. Find out how embracing your fears and stepping out of your comfort zone can lead to remarkable business outcomes. Jen also candidly reveals the dynamics with her husband, a quick-starter in their ventures, and how their joint approach propelled their success.Finally, Jen shares her secret to securing speaking gigs, emphasizing the pivotal role of cultivating powerful relationships and consistently providing value to others. We discuss the key elements of promoting a book online, from generating engaging content to maximizing opportunities, and solidifying a personal brand. This conversation with Jen Gottlieb is an inspiring treasure trove of powerful insights and practical tips for anyone striving to be seen and make an impact. So, are you ready to let the world truly SEE you?Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Join us for an enlightening journey into the world of children’s books with Dahlanda Coleman, the best-selling author of "More Than a Princess" and founder of Sydney and Coleman Publishing Company. Ever wondered how a background in tech combined with the experience of motherhood could lead to the creation of a successful children’s book? Get ready to get enlightened as we unravel Dahlanda's inspiring journey, from writing her masterpiece to selling over 25,000 copies.Our conversation takes a deep dive into the publishing realm as Dahlanda reveals the steps she took to transform her book into a publishable product. From creating an illustration brief to hiring an illustrator and leveraging a launch team for promotion, she uncovers the secrets behind her thriving success. Hear how her book sold 125 copies without promotion and the strategies she deployed to sit atop Amazon's rankings.Lastly, brace yourself as we unpack the marketing strategies behind Dahlanda's triumph. She generously shares her approach to Amazon ads, how she conducts market research using her unique tool - her daughter, and how she successfully pre-sells her books through speaking engagements at schools. Dahlanda also gives us a glimpse into how she sells her books in bulk, leading to a six-figure sales figure. Ensure you don't miss this insightful episode with Dahlanda Coleman, a true inspiration in the children's book realm.Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

Ever wondered how a taxi driver became a successful author selling over 100,000 copies of his self-published book? Get ready for an electrifying chat with Clint Arthur, a PR and publicity savant who went from a Wharton Business School graduate to a taxi driver, to winning Dan Kennedy's Information Marketer of the Year Award. Listen in as Clint shares his remarkable journey, recounting a life-altering chance encounter at a men's self-help campfire and his transition to becoming an established author.What does it take to become 'kind of famous'? Clint Arthur breaks it down for us. He shares his wisdom on the importance of mastering the art of video and audio, and the power of PR as a tool to make money, but cautions that it's not a shortcut to wealth. From his experience of teaching thousands of authors, speakers, coaches, and experts, he gives us valuable insights into how to get your message out and become to become a person of interest. You'll also learn about his journey to the Today Show, and how Tony Robbins managed to achieve fame despite most people not knowing who he is.Ever been afraid of hearing the word "no"? Don't miss Clint's personal story of overcoming the fear of failure, an inspiring tale that reminds us that getting a "no" is part of the process and success comes to those who are willing to take the initiative and put in the work. He also shares his key to becoming a recurring guest on local TV shows and how to be a great TV guest. If you're an author, speaker, coach, or expert looking to get your message out, this episode is packed with wisdom you won't want to miss. Tune in and let Clint Arthur guide you on your path to success.Need help mapping out your first book? Download your 1-Page Book Launch PlanThousands of first-time authors have already turned their ideas into bestselling books with our guidance. You could be next. Book A Free Consultation Popular Free Resources:Nonfiction Book Outline TemplateFiction Book Outline TemplateFollow selfpublishing.comYoutube Instagram TikTok Facebook Follow Chandler BoltYouTube...

In this thrilling discussion, bestselling author and AI expert Jonathan Green shares his creative journey and how he’s written over 300 books. He reveals how AI, especially ChatGPT, transforms editing processes and enhances storytelling. Discover his step-by-step method for using AI to outline and write fiction, as well as innovative tools like MidJourney for cover design. Jonathan also dives into AI's pivotal role in marketing and outreach, sharing practical tips to help writers harness technology for their success.