Shawn Busse
CEO and founder of Kinesis, a Portland-based firm that helps small businesses with marketing, culture, and strategy; experienced consultant who discusses the impact of AI on content marketing and storytelling in this episode.
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Apr 3, 2026 • 35min
Dashboard: Is AI Killing SEO Spam (and Unleashing Creativity)?
Shawn Busse, CEO and founder of Kinesis who helps small businesses with marketing and strategy, discusses AI reshaping content marketing. He talks about AI changing search habits, the winners and losers in traffic, authenticity versus SEO tricks, and new distribution tactics like workshops and storytelling on social platforms.
Sep 2, 2025 • 57min
Best of: A Punk Rocker’s Guide to Building a Business
Join Jenelle Etzel, a former punk rocker turned CEO of Living Room Realty, and Shawn Busse, CEO of Kinesis, as they explore the unusual paths to entrepreneurship. Jenelle shares her journey from living in a van to leading a successful real estate agency, emphasizing the importance of community and storytelling in building a brand. They discuss how creative backgrounds can enhance business strategies and tackle current real estate challenges. This engaging conversation is a tribute to the power of unconventional experiences in driving successful enterprises.
