Raewyn Sleeman
Business strategist, entrepreneur, and academic with a doctorate in business administration focused on small business marketing strategies; founder of Stratagease and creator of the Marketing Strategy App helping micro-business owners build practical marketing foundations.
Best podcasts with Raewyn Sleeman
Ranked by the Snipd community
Sep 24, 2025 • 30min
How to Build a Marketing Strategy That Works (with Dr. Raewyn Sleeman)
Dr. Raewyn Sleeman, business strategist and founder of Stratagease, helps micro-businesses with practical marketing frameworks. She discusses the difference between strategy and tactics. She explains how to choose channels that match customers, the role of direct response marketing for small firms, and how to train AI using your own strategy. She also describes the Marketing Strategy App’s step-by-step know-plan-do approach.
