Prashant Sridharan
Product marketer specializing in developer marketing with a 30-year career at companies including Sun Microsystems, Microsoft, AWS, Facebook, and Twitter, currently running product marketing at Supabase and author of Picks and Shovels.
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Feb 26, 2026 • 54min
Marketing to Developers During the AI Gold Rush w/ Prashant Sridharan
Prashant Sridharan, a 30-year product marketer who’s worked at Sun, Microsoft, AWS, Facebook and now Supabase, and author of Picks and Shovels. He explores the evolution of developer marketing, protecting communities from vendor overload, using AI to speed up mechanical marketing while keeping authentic storytelling, GEO for discoverability, and the thrill of live coding demos and keynote storytelling.
