Paul Ross

Chief Marketing Officer at Limble, leading global marketing for a maintenance and asset management platform and drawing on over 25 years of B2B marketing experience to help manufacturers use maintenance data to improve uptime and capital decisions.

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Mar 31, 2026 • 30min

Getting Out of Break-Fix Mode: Using Maintenance Data for Better Manufacturing Decisions w/ Paul Ross

Paul Ross, CMO at Limble with 25+ years in B2B marketing, explains how maintenance data can stop manufacturers from living in constant break-fix mode. He highlights the trust gap between collected data and decision making. Topics include why data quality undermines confidence, the shift from reactive to preventive maintenance, real-world success stories, workforce impacts, and practical first steps to get started.

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