In this engaging conversation, Matt McGarry, the owner of Growletter, shares his mastery of email acquisition strategies that have fueled significant growth for top newsletters like The Hustle and Codie Sanchez. He breaks down how paid acquisition works, what costs to expect, and how to run a successful email campaign. Matt also highlights the balance between engaging newsletters and lead magnets, the nuances of Meta advertising, and innovative AI tools for creators. Whether you’re just starting or looking to scale, his insights are invaluable.
