Marcus Castenfors
Product coach and author of a field guide on anti-patterns when moving to the product model, experienced in advising companies on product transformations and team coaching.
Best podcasts with Marcus Castenfors
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Mar 19, 2026 • 43min
Coaching Transformation Anti-Patterns
Marcus Castenfors, product coach and author who advises companies on product transformations, joins to unpack why shifts to a product model stall. He breaks down momentum loss, premature autonomy, hidden tech debt, cross-team dependencies, and the need for a clear transformation purpose. Short, practical takes on converting doubters, building trust across functions, and keeping discovery linked to delivery.
