Jordan Matter
Photographer-turned-YouTuber and creator whose long-form family videos feature his daughter Salish, building a channel with tens of millions of subscribers and billions of views; signed a multi-year talent deal with Netflix to develop shows with creative control.
Top 3 podcasts with Jordan Matter
Ranked by the Snipd community
34 snips
Feb 4, 2026 • 39min
Inside Jordan Matter’s Netflix Deal, and what it signals for YouTubers
Jordan Matter, photographer-turned-YouTuber known for family long-form videos starring his daughter Salish. They discuss Jordan’s multi-year Netflix talent deal, why Netflix bet on Salish rather than a pilot, the creative benefits Netflix brings, balancing fame and family wellbeing, and how YouTube remains the foundational platform for creator-driven TV.
18 snips
Jul 11, 2022 • 1h 2min
An honest conversation with Jordan Matter: The oldest YouTuber with 11M subscribers
Jordan Matter, a renowned photographer and YouTuber with 11.5 million subscribers, shares insights about his journey from traditional photography to family-focused content creation at 55. He discusses the challenges and joys of creating videos with his kids, revealing the impact of authenticity and emotional storytelling. Jordan's son, Hudson, joins in to share his unique perspective on growing up in the spotlight. They explore the evolution of YouTube's landscape while emphasizing the balance between personal life and engaging content.
Oct 17, 2025 • 40min
From Viral Photographer to Skincare Empire with His Daughter Salish
Jordan Matter, a talented photographer-turned-YouTuber, shares insights into his remarkable journey alongside his daughter Salish. They discuss how their viral dance photography evolved into a powerful father-daughter brand with 300 million monthly views. Jordan emphasizes the importance of authenticity over virality in building trust and the success of their new Sephora-backed skincare line, which captivated 87,000 fans at launch. He also touches on balancing parenthood with creativity, and their approach to avoiding influencer burnout and maintaining genuine connections.
