Elias Lieberich

In this enlightening discussion, product coach Elias Lieberich shares his expertise on the crucial yet often neglected skill of organizational focus. He highlights how the absence of a clear strategy leads to prioritization issues and the difficulty in saying no to competing ideas. Elias explains the traits of a focused team, the importance of alignment across functions, and strategies for saying 'not yet' instead of 'no' to maintain momentum. With actionable insights, he empowers product teams to cultivate clarity and effectiveness.

Elias Lieberich, product strategy coach and founder of Product Matters with past PM roles at Google, YouTube and Google X. He contrasts European and Silicon Valley product culture. He highlights three recurring cultural gaps and explains how to introduce product thinking via small, visible wins. He shares practical steps for working with deep tech startups and getting organisations to adopt new practice.