Bjørn Gulden
CEO of Adidas, a leading sportswear manufacturer. Former professional footballer with unique insights into leadership and decision-making.
Best podcasts with Bjørn Gulden
Ranked by the Snipd community
37 snips
Sep 13, 2023 • 34min
Bjørn Gulden CEO of Adidas: shoes, leadership, and fast decisions
Bjørn Gulden, CEO of Adidas and former professional footballer, shares his insights on leadership and the competitive dynamics of the sportswear industry. He discusses his bold transition from Puma to Adidas and his innovative plans to rebuild the brand. The conversation highlights the importance of quick decision-making, agility in leadership, and direct communication with employees. Gulden emphasizes the growing trend of footwear in fashion, particularly in streetwear, and reflects on how passion and teamwork drive success in both sports and business.
29 snips
Feb 27, 2026 • 22min
Das China-Tempo. Mit Bjørn Gulden und Roland Busch
Mit Bjørn Gulden, Adidas-Chef, der kurz das local-for-local-Wachstum in China erklärt, und Roland Busch, Siemens-CEO, der kurz über De-Risking, Robotik und die Bedeutung von China und USA spricht. Magdalena Latz, Gesundheitsexpertin, analysiert knapp die Einigung zum Krankenhausreformgesetz. Gespräche drehen sich um Chinas Tempo in Robotik, Marktstrategien, Diversifizierung und politische Folgen für die Versorgung.
