Adam Robinson

Adam Robinson, Founder and CEO of Retention.com and RB2B, reveals how to transform LinkedIn into a powerful customer acquisition tool without spending on ads. He discusses the art of building a personal brand and authentic storytelling, emphasizing the importance of engaging content. Learn practical tips for growing your LinkedIn audience, crafting captivating posts, and leveraging video to create emotional connections. Robinson also highlights the balance between AI and human creativity in content generation, showcasing effective strategies for impactful engagement.

In this insightful discussion, Adam Robinson, CEO of Retention.com, Craig Rosenberg, Chief Platform Officer at Scale Venture Partners, and Robert Koehler, go-to-market advisor, tackle the evolving landscape of sales strategies. They challenge the relevance of predictable revenue models in today's market and emphasize the need for aligning sales with marketing efforts. The trio also share their thoughts on leveraging LinkedIn for business growth, the impact of sales specialization, and innovative methods to enhance customer engagement.

Adam Robinson, former Lehman trader turned B2B SaaS founder behind retention.com and RB2B. He talks about identity resolution, why traditional SDR outbound is broken, building a personal brand on LinkedIn, management as clear communication, and bootstrapping to multi-million ARR. Short, tactical stories on content, hiring, and scaling without VC.