The Bossticks The Mastermind Behind Your Favorite Fashion Brands: Rachel Zeilic - Taking Risks, Learning From Mistakes, & Making Strategic Decisions
Aug 6, 2019
AI Snips
Chapters
Transcript
Episode notes
Bootstrapped Style Stalker Success
- Rachel started her fashion brand Style Stalker by Googling how to do it with no prior knowledge.
- Her first sales agent placed the brand in 150 stores in its first season, fueled by mortgage-backed production funding.
Business and Relationship Struggles
- Rachel moved from Australia to LA after nine years with Style Stalker and following her musician fiancé.
- Her business partner emotionally controlled decisions, causing long-distance strain until they separated business-wise.
Challenges of 50-50 Partnership
- Rachel's 50-50 business partnership was exhausting due to mutual decision deadlocks.
- She exited to join Revolve, which offered creative freedom and backend support, founding Majorelle.