Bloomberg Businessweek

Investing in Influencer Strategy

Oct 24, 2023
Jess Hunichen and Emily Ward, Co-Founders of Shine Ventures, discuss their transition from influencer management to angel investing. They highlight the earning potential in the content creation space, their involvement in product development, and their focus on the menstruation through menopause space. They also explore reducing carbon emissions, investing in startups, and the connection between women's health and social media engagement.
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