The MSP Sales Podcast

Episode 37 - Your MSP Will Only Grow as Fast as You Do, Here’s Why (w/Guest: Paul Vedder)

52 snips
Mar 30, 2026
Paul Vedder, Co-founder and CEO of VXIT and former in-house IT pro who grew his MSP to multimillion revenue. He talks about how personal transformation and fitness drove leadership and business growth. He explains using video for connection, building repeatable MSP frameworks, EOS and sales scaling, and why focusing on habits, health, and controllables fuels sustainable growth.
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ANECDOTE

From Alcoholic To Marathon Runner Transformed Leadership

  • Paul used his own fitness turnaround to illustrate why few people implement frameworks even when they know them.
  • He was 55–60 pounds heavier and alcoholic before adopting routines that reshaped his life and business.
ADVICE

Make Fitness Your Leadership Foundation

  • Do prioritize physical fitness as the foundation for leadership and productivity.
  • Paul Vedder wakes at 5am, cold plunges, reads, lifts weights and runs to stabilize mood, focus, and daily discipline.
INSIGHT

Shrink Awareness To Grow Influence

  • Focus on your sphere of influence instead of an inflated sphere of awareness to reduce anxiety and increase impact.
  • Paul and Brian explain controlling controllables (nutrition, movement, routines) grows your influence and business.
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