Creator Science with Jay Clouse #64: Charli Marie Prangley - Building a YouTube Channel with 200K subscribers (on the side!)
Jul 13, 2021
Charli Marie Prangley, Creative Director at ConvertKit and host of the popular YouTube channel CharlieMarieTV, shares her journey of balancing a full-time job with her creative passions. She discusses the importance of commitment in growing her channel to nearly 200,000 subscribers while still keeping it a side project. Charli delves into the art of delegation, the significance of maintaining quality in her content, and the mental health aspects of managing creative work. Her experiences offer valuable insights for aspiring creators navigating similar challenges.
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Finding Her Niche
- Prangley's design videos gained more views than her lifestyle content, indicating a niche interest.
- This confirmed her audience's interest in design and encouraged her to specialize.
YouTube Not a Full-Time Goal
- Prangley never aimed for YouTube to be her full-time career.
- She values diverse creative outlets and finds fulfillment in her design team role.
Setting Goals
- Set tangible goals, like the silver play button, to track progress and stay motivated.
- Celebrate milestones as indicators of success and use them as stepping stones.