Creator Science BONUS: Behind the scenes of Creative Elements and my creative career (Everything Is Marketing)
May 11, 2021
Corey Haines, creator of Swipe Files and host of Everything Is Marketing, shares insights from his creative journey. He details his transition from selling services to digital products and his secret plans for authoring a book. Corey discusses the rollercoaster of building communities, the impact of strategic guest selections on podcast growth, and the importance of meaningful engagement. He emphasizes the challenges of maintaining quality as audiences grow, making it a captivating listen for aspiring creators.
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Seth Godin's Programs
- After college, Jay Klaus participated in Seth Godin's AltMBA and Marketing Seminar.
- He found the Marketing Seminar more valuable, considering it a masterclass in marketing principles.
Unreal Collective's Origin
- The idea for Unreal Collective, Jay Klaus's accelerator program, came from a conversation with Kwame Christian.
- Christian suggested facilitating mastermind groups, leading Klaus to develop the program.
LinkedIn Learning Opportunity
- Jay Klaus's involvement with LinkedIn Learning started unexpectedly.
- After giving a recorded talk on product management, LinkedIn Learning reached out to him.