The DealMachine Real Estate Investing Podcast 491: He Did 300 Deals Last Year—And Still Cold Calls
Jan 30, 2026
Adam Devine, a high-volume wholesaler and co-founder of Perch Rock who closed nearly 300 deals in 2025. He explains day-to-day team structure and why he still handles closings himself. Conversation covers keeping processes simple to scale, lead channels like mail, text, and calling, and plans to tighten operations and hire key roles for sustainable growth.
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Humble Start Led To Partnership
- Adam Devine started wholesaling after watching Nick Ruiz on Instagram and believing it was doable.
- He struggled early, then reunited with a former employer and co-founded Perch Rock, growing steadily into a volume shop.
Fired Before Birthday, Returned As Partner
- Adam recounts being fired the day before his 26th birthday after asking for 50% ownership and later writing a thank-you letter.
- That humility and follow-up helped rebuild trust and eventually led to a business partnership with Bob.
Simplicity Scales Better Than Complexity
- Perch Rock keeps underwriting simple by using MLS comps to confirm margins and scalability.
- Adam emphasizes simplicity as the sustainable model for a high-volume wholesale operation.