Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

Multiply Your Traffic with Pinterest: SEO + Batch Strategies with Julie from P&W Designs

Jun 7, 2025
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Julie Wenslick
Julie Wenslick, founder of P&W Designs, illuminates the path to boosting Etsy traffic through Pinterest marketing. She shares her journey from a custom planner business to helping entrepreneurs master SEO and Pinterest. Key strategies include the importance of long-tail keywords and batching pins for effective traffic growth. Julie debunks the effectiveness of repins and highlights board optimization techniques. She also discusses the balance between DIY efforts versus hiring for success, giving listeners practical tools to drive organic traffic.
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ADVICE

Target Long-Tail Keywords

  • Do target long-tail keywords instead of short, highly competitive one- or two-word terms.
  • Narrowing content to long-tail phrases gives you a real chance to rank on Pinterest and search.
ADVICE

Batch Pins And Space Posts

  • Batch-create pins by taking small sets of products and making many unique pins for each to scale.
  • Schedule spaced postings so each product pins every few days rather than repeating the same URL daily.
ADVICE

Expect A 3–6 Month Ramp

  • Be patient: expect three to six months before realistic Pinterest traffic appears.
  • Increase pin volume (10–20 per day ideally) to accelerate results, but start with a consistent baseline.
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