Startup to Last

Funding your startup with a day job

Feb 15, 2022
This episode dives into the balance between a full-time job and startup life, with insights on adaptive compensation models. The hosts share excitement over software enhancements and clever productivity hacks. They explore the odd allure of NFTs and question their underlying value. A listener's query sparks discussion on managing work-life balance amid evolving tech trends. The challenges of marketing strategies and user retention metrics reveal the complexities of navigating a growing business landscape while maintaining clarity and transparency.
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ADVICE

Use W2 Salaries for Employees

  • Pay partners W2 salaries for clarity and tax benefits, even if paying yourself through other means is possible.
  • W2 status enables tax-free benefits often unavailable to LLC owners or contractors.
ADVICE

Alternate Deep and Admin Weeks

  • Try alternating weeks between deep, creative work and administrative catch-up to manage productivity.
  • This rhythm reduces pressure and allows sustained focus when working deeply.
INSIGHT

Advanced Pipeline Permissions Insight

  • Permissions limiting user visibility to entire pipelines can support sensitive workflows like recruiting or performance reviews.
  • Some clients need to hide the existence of a process, not just data within it.
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