The Property Academy Podcast

The science of picking the perfect Airbnb location⎥Ep. 2002

Mar 5, 2025
Bram Gallagher, Director of Economics and Forecasting at AirDNA, uses data to map short-term rental markets and investment potential. He talks about market scores, how AirDNA gathers and validates listing and booking data, and why regulation and seasonal demand change location appeal. He also explains matching property specifics to revenue comparables and differences between free and Pro features.
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ADVICE

Start With Market Score, Then Drill Down

  • Use AirDNA's Market Score to shortlist markets but dig deeper before deciding.
  • Check revenue, occupancy, seasonality and especially local regulations before investing.
INSIGHT

Market Scores Are Relative, Not Absolute

  • Market Score comparisons are country-relative and exclude local house prices.
  • High market performance can still be unaffordable once property prices are considered.
INSIGHT

Airbnbs Skew Nicer And Larger

  • Short-term rental listings tend to be nicer and pricier than average homes.
  • Since the pandemic larger, higher-quality properties gained popularity and command higher rates.
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