Social Media Marketing Podcast

What’s Working With Instagram Marketing Right Now

71 snips
Dec 11, 2025
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ANECDOTE

16,000 Followers From Two Carousels

  • Shannon described a client who gained 16,000 followers in a week from two carousels.
  • The carousels used camera-roll images and succinct on-screen tips.
ANECDOTE

24,000 Shares From A Personality B-Roll

  • Michelle shared a viral weightlifting B-roll that earned 24,000 shares by showing personality outside her niche.
  • That post attracted people who connected with her humor and identity, expanding reach widely.
ADVICE

Use Talk-To-Camera And Callouts

  • Prioritize talk-to-camera reels and identity call-outs to attract new followers quickly.
  • Use scenario-based language and explicit identifiers to trigger interest-based delivery.
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