
Coach and Coordinator Podcast The Give - Building Culture That Wins - Billy Cosh, Head Coach, Stony Brook U.
Apr 1, 2026
17:14
Stony Brook Head Coach Billy Cosh shares how he rebuilt a program through culture, standards, and alignment.
This isn’t about scheme. It’s about who you bring in, what you emphasize, and how you hold people accountable every day. After taking over an 0–10 team, Cosh walks through the approach that drove a fast turnaround and built a more consistent program.
Key Takeaways
- Culture starts with who you bring into the program
- Add, subtract, multiply — but never divide
- Recruit your current roster to improve retention
- Low maintenance + high production wins
- Alignment across the staff matters more than anything
- You get what you emphasize and reward
- Be a process-driven program, not outcome-driven
- Consistent routines reduce stress and improve performance
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