Becoming You with Suzy Welch You Achieve Your #LifeGoals… Then What? A Conversation With Special Guest Kate Bartlett
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Sep 23, 2025 Join Kate Bartlett, a dynamic content creator and NYU Stern MBA student, as she reveals her journey from fashion blogging to a thriving social media career. They dive into what comes after achieving life goals, exploring the importance of aligning with personal values. Kate discusses her insights from the Values Bridge assessment and shares her experiences on monetizing her influence, negotiation strategies, and the decision to pursue business education. Expect a thought-provoking dialogue about living purposefully and what future growth looks like.
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TikTok Catapulted Her Audience
- Kate attended FIT, stayed in New York through COVID, and rode the emergence of TikTok to sudden growth.
- A single TikTok about daily spending gained her ~100,000 followers overnight and later scaled to millions.
Negotiate And Hire To Scale
- When brand deals began, Kate practiced negotiating and then signed a manager to scale her business.
- Invest in representation and negotiation skills once opportunities become repeatable.
Fame Reveals Business Knowledge Gaps
- Success on social media can expose gaps in business knowledge when creators enter rooms with brand executives.
- Kate chose business school to understand the businesses behind the brands she works with.