
Time Sensitive Hans Ulrich Obrist on Art as a Portal to Liberate Time
Dec 17, 2025
Hans Ulrich Obrist, a prominent Swiss curator and artistic director of the Serpentine Galleries, shares his vibrant journey through the art world. He discusses the significance of the Serpentine Pavilion and its role in showcasing emerging architects. Obrist emphasizes the importance of 'promenadology'—the art of strolling—for fostering spontaneous cultural encounters. He reflects on his recording practices with artists, insights gained from interviewing elders, and the transformative powers of art to liberate time, encouraging us to embrace diverse temporalities.
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Record Conversations And Protect Archives
- Record and film candid conversations now because memories fade; keep multiple backups to avoid data loss.
- Be paranoid about archives: store multiple copies offline, not just in the cloud.
Champion Forgotten And Older Artists
- Seek out elders and overlooked mid-career artists to correct historical neglect and expand cultural memory.
- Obrist continues mentors' tasks by giving late-career artists visibility through the 'Protest Against Forgetting' series.
A Taxi Driver's Daughter Found Architecture
- Obrist describes a taxi driver whose daughter discovered architecture at the Serpentine and then studied it, showing museums can change lives.
- Free, open institutions let audiences who 'think museums are not for people like us' unexpectedly engage with art.





