2041: Jellysmack - The Tech Unicorn Leading the Creator Economy

Jellysmack is a global creator company founded in 2016 that detects and develops the world's most talented video creators through AI. Top creators with Jellysmack include PewDiePie, MrBeast, Bailey Sarian, Derek Deso, Karina Garcia, Charles & Alyssa Forever, and Brad Mondo. Jellysmack has also been named #1 Most Innovative Company in Video by Fast Company.

The company optimizes and distributes content for over 500 leading individual video creators on Facebook, Instagram, Snapchat, TikTok, and YouTube. It enables creators to grow their audiences, maximize earnings and generate more revenue opportunities. The company says the result is about 10 billion video views monthly, reaching 125 million people. In addition, its influencers have a combined 360 million followers.

Jason Brown shares with me the story behind the company and the road to Series C funding from the SoftBank Vision Fund in May 2021, which catapulted the company to "unicorn" status. I also learn more about the tech that makes it all possible and why Jellysmack is a strategic partner across every aspect of the creator's journey and fully invests in a creator's long-term success.