2266: Justdiggit - The Power of Technology in Restoring the Land

Justdiggit is a non-profit organization dedicated to regreening degraded land in Africa. The company works with local farmers to implement cost-effective, nature-based solutions to increase biodiversity and improve ecosystems. The ultimate goal is to capture more CO2 and help cool the planet.

So far, the company has made significant progress in its mission. They have dug 200,000 water bunds and brought back 9.7 million trees. This has resulted in 300,000 hectares of land being regreened. The company aims to reach 350 million farmers by 2030, and they plan to make this a reality.

One way Justdiggit achieves this goal is through its regreening app. Harnessing the growth and penetration of mobile technology in Africa, the app provides farmers with the tools and instructions they need to restore their own land. Once fully developed, the app will make everyone with a mobile phone an ambassador of regreening, helping to spread the message and reach more people.

Justdiggit is also utilizing technology to track the progress and impact of their work. In partnership with Planet Labs, they are using daily earth data and high-res satellite imagery to evaluate their regreening projects. This allows them to understand the tangible change they are making to the land, including the amount of water retained and changes in biomass.

Listen in to Sander de Haas as he shares the story behind this inspiring organization and how they are working with local farmers and using technology to track their progress, they are restoring degraded land and making the planet a greener place.