Enterprise teams struggle with AI implementation beyond IT departments. Stephen Wunker, innovation strategist at New Markets Advisors, explains why successful AI transformation requires cross-functional leadership and strategic repositioning rather than traditional technology rollouts. He outlines frameworks for integrating HR into AI adoption processes and strategic approaches for leveraging AI to transform value propositions and go-to-market channels.
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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast