Innovación Sin Barreras

218. Horizon y la IA que acelera la transformación digital | Nicolás Scopesi

12 snips
Feb 5, 2025
Guest
Nicolás Scopesi
Nicolás Scopesi, Co-founder and CEO of Horizon, is revolutionizing digital transformation with AI. He shares his journey from Silicon Valley to launching a promising startup in Latin America. Nicolás discusses key lessons in client engagement and networking that aid startup success. He emphasizes the need for empathetic design in technology and how AI can reshape workforce dynamics. The conversation also touches on managing stress and productivity, as well as strategies for maintaining collaboration in the fast-paced startup environment.
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ANECDOTE

Horizon's Evolution

  • Horizon's initial vision involved using AI to interview employees and identify areas for digital transformation.
  • The product evolved through several iterations based on client feedback and market demands.
INSIGHT

Target Customer Shift

  • Horizon initially targeted industries lacking dedicated digital transformation teams.
  • They later realized that larger companies with such teams were better equipped to implement Horizon's insights.
ADVICE

The Value of Paid Pilots

  • Offering free trials can lead to low-commitment feedback from users.
  • Charging for pilots ensures more valuable insights because paying customers are more invested in the outcome.
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