Use Your Business to Make $20M

Mar 10, 2026

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This episode was recorded live at the Geronimo Sydney Summit in front of 150 studio owners.

Doza sat down with Danny - Geronimo's in-house finance coach and the man behind the Profit Coaching Academy- to deliver the keynote that had the room silent.

For the first time, we're sharing it with the full podcast audience. This one isn't about revenue. It's about what you actually do with it. Most studio owners are working harder than almost anyone they know. Revenue is growing. The business is getting stronger. But net worth is barely moving. That's not a hustle problem — that's an education and intention problem. This keynote fixes it. Here's the number that should stick: get a million dollar studio to 30% profit — that's $300K. Investing just 12.8% of that ($3,200/month) over 40 years gets your family to $20 million. This episode shows you exactly how.

IN THIS EPISODE:

Why effort and income grow — but net worth stays flat
The 4 Capitals: Effort → Knowledge → Relationship → Financial
"You can be profitable and still retire broke"
The Cash Flow Quadrant for studio owners (E → S → B → I)
Poor vs rich cash flow patterns
Profit First bank account structure (business + personal)
ETF index funds — the simplest starting point
Mortgage vs investing: the actual maths
The compound interest numbers (write these down)
The jet ski story: $50K = $6.7M over 30 years
The $3,200/month formula to $20M
FOCUS: Follow One Course Until Successful
Tax structures: trusts, super, investing companies
6 practical steps to start building wealth now

THE BIG IDEA:

The gym is your vehicle. Financial freedom is your destination. The hardest part isn't the investing — it's getting to the million. You're already doing that work. Now make it count.

TAKE ACTION:

Book your free 15-minute studio wealth checkup: https://info.kellypartners.com.au/free-financial-health-check Apply for the Geronimo Academy: thegeronimoacademy.com/apply Subscribe + leave a review — it helps more studio owners find the show Connect with us: Website: https://thegeronimoacademy.com IG Geronimo: https://www.instagram.com/thegeronimoacademy IG Hey.Doza: https://www.instagram.com/hey.doza

CHAPTERS:

(0:00) Welcome to the Sydney Summit (1:00) Why your net worth isn't growing (5:50) Profitable and still retire broke (6:30) The 4 Capitals Framework (9:10) Your gym is a vehicle (11:10) The Cash Flow Quadrant explained (18:40) Invest first, spend what's left (21:00) Where to start investing (31:10) Mortgage vs investing: the maths (37:49) The jet ski story ($6.7 million) (38:50) The compound interest numbers (44:43) The 12.8% formula to $20 million (49:00) 6 steps to start building wealth (52:49) Free studio checkup