
Creator Science #147: Chenell Basilio – How the best newsletter operators grow to 50K+ subscribers
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May 2, 2023 Chenell Basilio, the brains behind the Growth In Reverse newsletter, dives into the strategies that help creators grow their subscribers to over 50,000. She shares fascinating patterns from her research on successful newsletter operators. Listeners will discover effective organic growth tactics and the shift from creative work to a business mindset. Chenell also discusses innovative marketing strategies, including grassroots efforts and collaboration, that can supercharge subscriber engagement. Her insights are invaluable for anyone looking to elevate their newsletter game!
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Community Power
- Community is crucial for newsletter growth, whether creating your own or joining an existing one.
- Paulina Phampliano from Trends.vc was part of Typehouse, a community of newsletter writers.
Start Niche, Grow Big
- Start with a niche focus for your newsletter and expand later.
- Examples include Daphne Gomez with teachers and Nathan Baugh with sports.
In-Person Launch Party
- The Gist, a women's sports newsletter, hosted a successful in-person launch party.
- Their ticket to entry was an email address, resulting in 250 sign-ups and a subsequent subscriber boost to 1000.

