
Car Dealership Guy Podcast Fixed Ops Friday With Tully Williams, Dave Thomas, and Jim Sabino | Daily Dealer Live
Feb 13, 2026
Jim Sabino, Fixed Operations Director at All American Ford, runs a large mobile service program and fleet work. Dave Thomas, CDK Global content director, presents CDK research like the Affordability Tracker and friction studies. Tully Williams, Fixed Ops Director at The Niello Company, focuses on retention, CDP builds, and fixed-ops strategy. They discuss retention tactics, CDP integration, CDK market research, and mobile service operations.
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Broadcast One Clear KPI: Sell Hours
- Broadcast simple, focused metrics on screens to align teams around selling hours.
- Make KPIs transparent and tie pay plans directly to hours forecast to unify behavior.
CDP As The Master Customer File
- A CDP is the master file unifying DMS, CRM, shop tools, and web/phone data for one customer view.
- Clean data (target ~65%) is essential before activation; otherwise marketing wastes spend.
Turn Inspections Into Targeted BDC Outreach
- Use CDP signals from inspections to trigger targeted outreach via BDC calls, not mass email.
- Automate routing so declined repairs get direct contact for conversion instead of generic blasts.
