The Mindset That Separates Small Players From Big Players

Mar 23, 2026

14:02

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The concept of The Big Table represents not only building a company that is successful, but also the idea of playing at the highest level in business, where work is enjoyable, profitable, and meaningful.

I’m Coach Micheal Burt, and in this video I break down the core business cycle that every company must master to grow. By mastering lead generation, value explanation, and follow up, entrepreneurs can position themselves for bigger opportunities, and go on to build a business that earns their seat at the Big Table

His mission is to help entrepreneurs, executives, and sales teams unlock peak performance through his Prey Drive philosophy

Chapters:

00:00 - Transformation

01:20 - Mergers & Acquisitions

02:53 - Where Is The Business Struggling?

03:14 - Generation Of A Lead

04:02 - Different Lead Generation Strategies

05:25 - How Many Leads Are You Generating?

05:40 - How I Do It

06:43 - The Big Table Podcast

08:15 - Follow Up And Conversion

09:09 - Closing A Deal