The Next Big Idea Daily How to Get Rich: Take the Long View
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Apr 28, 2026 
Joseph Moore, historian and author who reconstructed 300 years of American financial advice, shares lively findings from his hands-on research. He recounts trying old money strategies himself. Topics include historical mobility and retirement methods, hidden roles of women’s earnings, the hype of get-rich-quick schemes, and why patience and long-term thinking often beat fast trends.
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Author's Wild Personal Finance Experiments
- Joseph S. Moore test-drove historical money strategies, including buying land on the moon, investing in startups, and shorting Jim Cramer picks, with mixed results.
- His crypto briefly made him a billionaire on paper, the startup failed, and rentals led to an FBI call.
Move To Where Opportunity Is
- Do move toward opportunity because geographic mobility historically accelerated gains, and barriers to travel that once made relocation costly are now tiny.
- Moore contrasts 1800s yearly moves and months-long cross-country trips with today's 48-hour U-Haul access.
Two Incomes Drove Past Household Prosperity
- Dual incomes were historically normal; women's paid and domestic-market work routinely added 15–25% to household income and funded mortgages or rentals.
- Moore uses Agnes Taylor renting rooms and women owning mortgages and AT&T shares to show how female earnings powered households.
