Within WordPress Jono Alderson on Why He Hates JavaScript Only Sites and Loves Technical SEO & AI
Feb 6, 2026
Jono Alderson, technical SEO consultant and WordPress developer known for work at Yoast, discusses web standards, performance, and accessibility. He explains why JavaScript-only sites often fail and contrasts server-rendered WordPress with headless approaches. They explore AI as a tooling extension, caching, edge strategies, and practical fixes like responsive image handling.
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WordPress As The Practical Web Tool
- Jono Alderson chose WordPress because it made building websites faster, sleeker, and aligned with improving the web.
- He believes WordPress best democratizes publishing and helps make the web better when used correctly.
Prioritize Web Standards For SEO
- Make your site follow web standards so search engines can discover, parse, and understand it reliably.
- Fix server, CMS, HTML, image loading, and robot rules to improve crawlability, performance, and SEO.
AI Accelerates The Communication Side
- AI hasn't replaced Jono's core technical checks like DevTools and source inspection, but it speeds up storytelling and documentation.
- He uses AI to polish recommendations, summarize patterns, and write executive summaries faster.