One of the most important points that jumped out from our recent conversation with Angie Lee was that it took her two and a half to three years to even get started and see traction in her business. If you are not willing to dedicate yourself to the mission of building your brand for at least five years, don't bother getting started at all, because this is a long game. And we don't mean this to be a discouraging fact but something that motivates you to keep going when it is tough.
