
The Knowledge Project Brent Beshore: Business Brilliance and Happiness at Home
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Jun 11, 2024 Brent Beshore, founder and CEO of Permanent Equity, shares his insights on balancing personal growth with business success. He discusses the evolution of his marriage and the importance of healthy relationships in promoting internal fulfillment. In the business realm, he highlights the significance of an abundance mindset, effective CEO hiring practices, and the pitfalls of debt in unpredictable markets. Beshore emphasizes the value of personal development and personality tests for fostering strong organizational culture and enhancing team dynamics.
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Alcohol and Well-being
- Brent stopped drinking alcohol except for celebrations, realizing it hindered his physical and mental well-being.
- He identified alcohol as an inhibitor of testosterone, which makes "hard things seem easy".
How to Love Others
- Ask loved ones, "What do I do when you feel most loved?"
- Focus on loving others how they want to be loved, not how you prefer.
Abundance vs. Scarcity Mindset
- Operating from abundance fosters trust and collaboration, leading to sustainable success.
- Conversely, scarcity breeds competition, isolation, and ultimately unsustainable practices.




