Shopify Masters These Founders Started a Global Business with Just $4k
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Dec 24, 2024 Heather Aiu and Rachael Leinaʻala Soares, co-founders of Aloha Collection, launched their splash-proof bag business with just $4,000. They share their inspiring journey from a Kickstarter campaign to securing key distributor relationships at trade shows. The duo discusses the importance of cash flow management and overcoming production hurdles, emphasizing effective communication and strong partnerships. They also reflect on navigating friendship in business and their vision for a global brand that embodies the spirit of Aloha.
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Initial Business Ideas
- After a series of life challenges, Rachel pitched numerous business ideas to Heather.
- Heather initially rejected them due to concerns about sizing, shipping costs, and market saturation.
$4,000 Startup
- Aloha Collection started with a $4,000 investment, split equally between the founders.
- They used this money for legal setup, samples, and a Kickstarter campaign which raised an additional $6,147.
Vegas Trade Show Hustle
- Despite lacking funds for a trade show booth, they secured 200 samples from their manufacturer.
- They drove to Las Vegas, set up a makeshift booth, and successfully sold the samples.