Live Better. Sell Better.

Land the job you want then earn the promotion you deserve with Charlie Locke

Oct 14, 2021
Charlie Locke, co-founder of SDR Nation and veteran sales leader, shares hiring secrets and promotion playbooks. He explains what hiring managers truly value and how to research companies before interviews. Learn which onboarding red flags to avoid and how to treat promotion like a sales process. Short, practical advice on owning weaknesses, building trust, and timing AE skill development.
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ADVICE

Vet Onboarding And Manager Experience

  • Vet onboarding, ramp, and manager experience to judge learning support before accepting a role.
  • Ask for program length, certifications, and checkpoints that prove structured enablement.
ADVICE

Ask For Cohort Outcomes And Specifics

  • Ask for specifics about the last onboarding cohort to spot attrition or a 'throw five, keep three' strategy.
  • Demand concrete examples rather than vague statements about learning.
ADVICE

Show Flaws And Growth, Not Excuses

  • Be honest about weaknesses and show how you're addressing them to demonstrate coachability.
  • Present failures plus concrete steps you're taking to improve rather than excuses.
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