03:41 - You can uncover some shocking things reviewing other people’s accounts…
05:16 - Empathy plays a big part in what Charley does.
06:51 - Not everyone can or should do paid traffic.
09:18 - When leads aren’t turning into customers, there’s a number of reasons.
11:36 - Digital marketing ad agency versus sales team is a common scenario.
13:46 - James and Charley talk benchmarks for good lead rating.
16:46 - When lead generation quality is the issue, Charley has this approach…
19:55 - Sometimes the trouble is too broad a target.
24:23 - Part of sales is knowing how to qualify your leads.
27:35 - One of Charley’s strengths is a genuine interest in and passion for video.
30:10 - How is your nurturing process?
38:07 - If you want an assessment to improve lead quality…
James Schramko Podcast