
Monetary Matters with Jack Farley How $100B Asset Managers Are Making Tokenized Funds a Reality | Maredith Hannon of WisdomTree
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Jan 27, 2026 Maredith Hannon, Head of Business Development at WisdomTree Digital Assets, leads product and distribution for on-chain funds. She discusses rapid tokenization growth, WisdomTree’s suite of tokenized funds from money market to private credit, and how on-chain funds change UX, settlement speed, transparency, secondary markets, and KYC/identity for retail and institutional access.
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Hide Blockchain Complexity For Retail Users
- Use user-friendly front ends to hide blockchain complexity for mainstream investors.
- Maredith Hannon recommends apps like WisdomTree Prime to offer wallet options without exposing private-key mechanics.
Yield And Treasury Needs Drive Early Adoption
- Early demand is yield and treasury management driven, not just ideology.
- Crypto-native investors and international CFOs use tokenized funds for yield and fast cross-border value movement.
Leverage On‑Chain Utility Not Just Yield
- Explore tokenized funds for utility beyond return, like payments, collateral, and DeFi integrations.
- Maredith Hannon urges thinking how invested capital can be spent or reused on-chain, not just parked.
