Newsletters Part 2: How to Start a Newsletter Without Losing Your Mind with Paul Gowder

After a lot of feedback on the first episode about podcast newsletters, I wanted to answer more questions, and this time I brought Paul Gowder to help.

We’ll discuss what tools to use and what content to include. If you really want to skip this whole newsletter thing, we've got some backup plans for you, too. Paul not only has wisdom about newsletters, but we also talk about building his community.

Spoiler alert: You might even want to ditch social media for this! Buckle up, because we’re about to make your newsletter dreams a reality.

Takeaways:

• Start building your podcast newsletter today; it's like planting a seed for growth.
• Don't overthink content; even simple updates can keep your audience engaged and informed.
• Use email as a direct line to your audience; it's way better than shouting into the social media void.
• If you're not asking for emails, you're missing out—it's like having a party and not inviting anyone.
• Be cautious with Facebook. They may delete your group with 85,000 people in it.

Mentioned In This Episode

• schoolofpodcasting.com
• paulgouder.com
• Paul's Free Strategies
• paulgowder.com/emailtools
• Paul's Email Jump Start
• What to expect at your first Powow.
• schoolofpodcasting.com/972 - Part 1 about Newsletters
• schoolofpodcasting.com/974 - This episode
• Jef Sieh's Social Media News Live Podcast

Tools Mentioned:

• Sustack
• Sendfox
• Mailerlite
• Kit
• Newsletter Database
• Liz Wilcox Templates
• Group Leads for gathering emails from Facebook Groups.

Mentioned in this episode:

Quit Thinking About It and START THAT PODCAST

If you have ever turned down the radio to hear your phone in the car, you know how to mix audio. If you have ever attached a photo to an email, you know how to upload an mp3 to a media host. Deleting text in Word is the same as delete audio in audacity. Yes, there is a learning curve but it's not as scary as you think. I'll be there the whole way, and you can join worry free with a 30 day money-back guarantee. Go to schoolofpodcasting.com/join

School of Podcasting

Question of the Month: The Future of Podcasting

Someone asked me, and I had to think about it. So now I'm asking you, How do you feel about the future of podcasting? Where do you think it's going? (etc,). Feel free to share your opinion and why. Don't forget to tell us about your show and where we can find it.

Question of the Month

See Your Show On Podpage

If you host a podcast, your website should work as hard as your episodes do. At Podpage, we automatically create a beautiful, professional site for your show — complete with episode pages, transcripts, audio players, SEO optimization, and built-in tools to grow your audience. No design work. No plugins. No ongoing maintenance. In less than a minute, you can see exactly what your podcast would look like on Podpage. Go to podpage.com/preview and generate your free preview site now. (No Credit Card Required) See your show the way it should look.

Podpage